UpRight Science Launches Advisory Board to Promote Balance as Key Health Indicator

Introduction
As Falls Prevention Awareness Week approaches from September 21 to 25, UpRight Science is stepping up its commitment to enhance awareness around balance as a critical health indicator. The company has announced the formation of an advisory board comprising experts from various fields including medicine, neuroscience, healthcare technology, business, and communications. This initiative aims to advance the understanding, measurement, and tracking of balance in the health sector.

The Importance of Falls Prevention
More than 14 million older adults in the U.S., nearly one in four individuals aged 65 and older, report experiencing falls each year. Such incidents often result in severe injuries, making it vital to focus on preventative measures. UpRight Science seeks to transform balance into a quantifiable health measure that can be easily understood by both healthcare providers and patients.

A Shared Mission
According to Terry Chabrowe, the CEO of UpRight Science, the advisory board is not only distinguished by its members' credentials but also by their shared commitment to the company's mission. Each member understands the profound implications of mobility and balance on health and independence. Their unified passion and extensive expertise will be integral as UpRight Science strives to redefine the role of balance in healthcare.

Meet the Advisory Board Members
1. Joseph Shurman, MD - Dr. Shurman, who serves as the Chair of the advisory board, is a board-certified anesthesiologist and pain medicine physician. His experience spans clinical practice, research, and education, with a focus on risk management.

2. **Frederick