Olight Makes a Grand Entrance at IWA OutdoorClassics 2025 in Europe
Olight, a renowned leader in portable lighting solutions, made a remarkable debut at the IWA OutdoorClassics 2025, the biggest international exhibition focused on hunting and shooting sports. This event not only marked Olight's first substantial presence in Europe but also showcased two of its most innovative products: the Javelot Turbo 2 and the Ostation X.
The Javelot Turbo 2 is designed for hunting and search and rescue applications, providing exceptional performance with an impressive beam distance of 1,500 meters and a brightness of 1,800 lumens. Featuring a wireless remote control with an 8-meter range and a magnetic charging dock, the Javelot Turbo 2 offers an astounding battery life of up to 272 hours. This groundbreaking device quickly attracted attention from both industry professionals and outdoor enthusiasts alike.
At the exhibition, Olight introduced the Ostation X, a product that has previously won a CES Innovation Award. This advanced three-in-one rechargeable battery charger made its offline market debut in Europe, gaining recognition from major media outlets such as T3, The Hollywood Reporter, and Digital Trends at CES 2025 in Las Vegas. The attendees at IWA were thrilled to experience this intelligent battery management system firsthand.
In addition to showcasing their products, Olight organized an exclusive conference for distributors in Europe, bringing together key partners from Germany, France, Spain, and other regions. This event served as a strategic platform to deepen collaborations, exchange market insights, and explore new business opportunities. Olight is committed to enhancing local operations and better serving European customers with its innovative lighting solutions. PC, Olight's representative for Europe, emphasized the company's vision by stating, "Europe is a key market for Olight, and we are dedicated to working closely with our partners to provide innovative and effective lighting solutions for professionals and enthusiasts alike. The IWA 2025 represents the beginning of a new chapter for Olight in Europe."
Participating in the IWA for the first time marks a significant milestone in Olight's journey towards expanding its global presence. The company remains focused on delivering advanced lighting technology tailored to the European market. It has also fostered a community-centered branding approach by inviting fans and influencers to share in this key moment.
With its innovative offerings and strategic partnerships, Olight is poised to make a lasting impression in the European outdoor community. Founded in 2007, Olight is recognized globally for its cutting-edge portable lighting products trusted by outdoor enthusiasts worldwide. Olight continues to push the boundaries of lighting technology to meet diverse customer needs. This expansion into Europe is just the beginning, as the company looks to strengthen its brand within this vital market.
Overall, Olight's presence at IWA OutdoorClassics 2025 not only showcases its commitment to the European market but also reinforces its reputation as a leader in innovative portable lighting solutions. As Olight ventures into this new market, industry participants eagerly anticipate the impact of its cutting-edge products on outdoor activities throughout Europe.
Javelot Turbo 2
The Javelot Turbo 2 is designed for hunting and search and rescue applications, providing exceptional performance with an impressive beam distance of 1,500 meters and a brightness of 1,800 lumens. Featuring a wireless remote control with an 8-meter range and a magnetic charging dock, the Javelot Turbo 2 offers an astounding battery life of up to 272 hours. This groundbreaking device quickly attracted attention from both industry professionals and outdoor enthusiasts alike.
Ostation X
At the exhibition, Olight introduced the Ostation X, a product that has previously won a CES Innovation Award. This advanced three-in-one rechargeable battery charger made its offline market debut in Europe, gaining recognition from major media outlets such as T3, The Hollywood Reporter, and Digital Trends at CES 2025 in Las Vegas. The attendees at IWA were thrilled to experience this intelligent battery management system firsthand.
Engagement with Distributors
In addition to showcasing their products, Olight organized an exclusive conference for distributors in Europe, bringing together key partners from Germany, France, Spain, and other regions. This event served as a strategic platform to deepen collaborations, exchange market insights, and explore new business opportunities. Olight is committed to enhancing local operations and better serving European customers with its innovative lighting solutions. PC, Olight's representative for Europe, emphasized the company's vision by stating, "Europe is a key market for Olight, and we are dedicated to working closely with our partners to provide innovative and effective lighting solutions for professionals and enthusiasts alike. The IWA 2025 represents the beginning of a new chapter for Olight in Europe."
A Step Towards Global Expansion
Participating in the IWA for the first time marks a significant milestone in Olight's journey towards expanding its global presence. The company remains focused on delivering advanced lighting technology tailored to the European market. It has also fostered a community-centered branding approach by inviting fans and influencers to share in this key moment.
With its innovative offerings and strategic partnerships, Olight is poised to make a lasting impression in the European outdoor community. Founded in 2007, Olight is recognized globally for its cutting-edge portable lighting products trusted by outdoor enthusiasts worldwide. Olight continues to push the boundaries of lighting technology to meet diverse customer needs. This expansion into Europe is just the beginning, as the company looks to strengthen its brand within this vital market.
Overall, Olight's presence at IWA OutdoorClassics 2025 not only showcases its commitment to the European market but also reinforces its reputation as a leader in innovative portable lighting solutions. As Olight ventures into this new market, industry participants eagerly anticipate the impact of its cutting-edge products on outdoor activities throughout Europe.
Topics Consumer Products & Retail）
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