#Japan #Tokyo #Ecostore #Chocomoo #Sustainable Art

Celebrating a Milestone: Chocomoo x ecostore Collaboration

In 2026, the New Zealand-based natural daily care brand ecostore proudly celebrates its 10th anniversary in Japan through an exciting collaboration with the renowned artist Chocomoo. Starting May 1, the partnership unveils a series of products designed to resonate with ecostore’s commitment to sustainability, encapsulating their essence in art and practical applications.

This collaboration aims to deepen the engagement of ecostore with its consumer base by aligning with the themes of kindness and environmental consciousness. The joint theme, 'SUSTAINABLE IS KINDNESS', perfectly reflects the values both brands uphold while appealing to customers on an emotional level. Chocomoo's unique artistic expression adds a vibrant and relatable nuance to the otherwise conventional product lines that the brand has been offering for the last decade.

Introducing the Refill Bottle Campaign

The first release in the collaboration series features specially designed refill bottles showcasing Chocomoo's artwork. These bottles not only serve a practical purpose, allowing customers to reduce single-use plastic but also provide a touch of aesthetic pleasure. When purchasing over 2,200 yen of ecostore products, such as the Laundry Refill Pack, customers will receive one of these limited-edition refill bottles as a gift. This offer will be available from May 1 to June 30, 2026, in selected stores and online outlets.

Two unique designs will be available, each highlighting the positive relationship between love and nature, a core value of both brands.

Design Highlights

• - When Love Met the Sun: This bottle features Chocomoo's iconic heart character interacting with ecostore's high-quality detergent, conveying a sense of warmth and care. Chocomoo describes it as portraying tenderness while showcasing the importance of taking care of loved ones.
• - Nap Time: Another design inspired by ecostore founders, Chocomoo depicts a serene scene of a couple surrounded by nature, emphasizing an environmentally friendly lifestyle and the warm ties that nurture our existence.

Artist Profile: Chocomoo

Coming from a background of engagement with analog aesthetics, Chocomoo has made a name for herself in the art world since 2008, reflecting social themes and a love for nature through her work. Her collaboration with ecostore represents a synergy of powerful visuals and shared values towards sustainable living. Chocomoo aims to evoke feelings of kindness through her artistic interpretations, making each design memorable.

The Vision of ecostore

At its core, ecostore operates on the vision of creating a healthy lifestyle with environmentally friendly products, ensuring that what is good for the planet is also good for our bodies. It's well known for its dedication to using natural ingredients while avoiding harmful chemicals, making it a favorite among conscious consumers. The partnership with an artist like Chocomoo aligns seamlessly with their commitment to sustainability, ushering in a new chapter for the brand.

Participating Locations and Additional Information

Customers can access this exciting campaign at specific locations including ecostore official stores and online shops such as Cosme Kitchen and Biople, among others. As supplies are limited, interested consumers are encouraged to participate early to ensure their chance at obtaining these exclusive items.

As ecostore embarks on this new journey with Chocomoo, they resoundingly embrace a future where kindness, sustainability, and art converge, ultimately offering a meaningful impact on both people and the planet.

For further details on the campaign, please visit the ecostore and Chocomoo collaboration pages or check their official Instagram accounts for ongoing updates and insights on the partnership.