#Japan #Yokohama #ONE-VALUE #Vietnam Business #Fi Hoa

Key Insights on Expanding to Vietnam: A Seminar by ONE-VALUE's CEO

In an enlightening seminar held in Yokohama on September 8, 2026, Fi Hoa, the CEO of ONE-VALUE Co., addressed Japanese companies considering entering the Vietnamese market. The event, organized by the Kanagawa Industrial Promotion Center, highlighted various critical factors influencing business decisions in Vietnam, particularly focusing on logistics, IT, and merger and acquisition strategies.

The Seminar's Purpose

The seminar aimed to equip Japanese companies with the necessary knowledge to make informed decisions about expanding into Vietnam. Fi Hoa emphasized that simply determining whether to enter or not is not enough. Companies must consider the timing and method of their entry, as delays can lead to lost opportunities within a rapidly changing market. He shared insights on how market conditions, currency fluctuations, and negotiation dynamics could shift even before a decision is made.

Three Key Discussion Points

During his presentation, Hoa covered three essential topics that businesses should contemplate when considering expansion into Vietnam:

1. Logistics: Addressing Gaps in Cold Chain Infrastructure

We see a growing investment in temperature-controlled warehouses in the northern region of Vietnam, essential for the country's expanding logistics market. This creates opportunities for companies to invest in cold storage solutions, focusing not just on national averages but also on regional demand and specific industrial zones. Companies should analyze local infrastructure investment priorities to make informed decisions.

2. IT: Reevaluating the Role of Japanese Firms

In recent years, Vietnam has seen a surge in the accumulation of IT talent and technology through outsourcing and offshore development. The government is also advancing in areas like electronic governance and generative AI. Hoa urged companies to shift their mindset from merely selling services to fostering equal partnerships—integrating local talent into their development processes and contemplating investments or acquisitions of local IT firms.

3. M&A: Strategic Use of Joint Ventures, Investments, and Acquisitions

When focusing on the B2C sector, local companies with established customer bases and distribution networks present practical openings for mergers and acquisitions (M&A). In the B2B sector, integrating Japanese expertise in technology and quality management can bring a competitive edge. Understanding the choice between joint ventures, investments, or acquisitions, while considering the involvement of leadership, minority shareholders, and the basic execution capabilities of partners is crucial.

Conclusion

The insights drawn from Fi Hoa’s seminar underscore the importance of a strategic approach to entering the Vietnamese market. Companies must act promptly to mitigate risks and seize opportunities in a dynamic environment. As the seminar highlighted, understanding the logistical landscape, adapting in the IT sector, and addressing M&A strategies are pivotal steps for successful business expansion in Vietnam.

About ONE-VALUE Co.

Founded in Tokyo, ONE-VALUE Co. specializes in harnessing Vietnamese talent and provides comprehensive management consulting services. They have cultivated a strong expertise in facilitating business development between Japan and Vietnam, ensuring customized solutions that effectively address client needs. Their profound networks and industry knowledge in Vietnam remain key strengths as they strive to offer the best possible service to their clients.

With continued advocacy for Vietnamese business development, ONE-VALUE is set to lead the way in fostering cross-border business relations and innovations in the Asian market.