Weve Expands to Malaysia with New Wedding Video Production Office

Weve's New Venture: Opening a Branch in Malaysia

Weve, a notable player in the wedding video production industry based in Osaka, Japan, has made significant strides by establishing its local branch, "WE'VE MALAYSIA SDN. BHD.," in Kuala Lumpur on March 3, 2025. This expansion comes alongside the increasing demand for high-quality video content within Japan and aims to enhance data protection and management as part of its broader global strategy.

Addressing Security Risks in Video Editing

In the wedding video sector, outsourcing editing tasks has been a common practice. However, this trend raises significant security concerns, such as the risk of data breaches, particularly due to undefined editing locations and the potential for loss or theft when moving data on external devices. Weve acknowledges these industry-wide issues and has taken proactive measures by establishing its own editing facility in Malaysia.

The newly formed branch focuses on rigorous security protocols and structural transparency in editing processes. By ensuring that all editing staff complete Weve's training program, the company aims to create a controlled environment tailored to safeguard sensitive video data. The facility includes a dedicated office focused on privacy and security, alongside strict measures like a locker system to prohibit external devices, continuous monitoring through surveillance cameras, and controlled access via key cards to prevent unauthorized entry.

These measures are designed to overhaul the information management system while minimizing security risks, ultimately aiming to enhance the quality of video production that Weve has cultivated under its "Omoide Plus Movie" initiative in Japan.

Innovative Wedding Video Service: Omoide Plus Movie

The "Omoide Plus Movie" service aims to eliminate couples' regrets about not having recorded their wedding day professionally. Traditionally, clients need to decide on purchasing their wedding videos well before the ceremony, often leading to a low purchase rate of only 20-30%. However, feedback after weddings frequently shows regret amongst couples who wish they had opted for professional recording.

To address this, Weve provides a unique model where a professional cameraman shoots the wedding day at partnered venues for free. Couples can then view sample videos and decide whether to purchase them later. This novel approach has led to an impressive purchase rate of around 50%, receiving high praise from couples across the nation.

Having successfully conducted over 50,000 shoots so far, Weve plans to expand its operations further. By 2025, the company aims to capture over 15,000 weddings across more than 400 venues nationwide, positioning itself as one of the largest service providers in the wedding video sector.

Future Outlook for Weve Malaysia

In addition to operating as an editing hub, the Malaysia branch is set to play a crucial role in expanding the Omoide Plus Movie brand across Asia. With Kuala Lumpur as a strategic starting point, Weve plans to introduce its high-quality wedding video culture to several Southeast Asian markets.

Weve’s mission, aimed at assisting couples in avoiding wedding day regrets, involves multifaceted services such as video content, gift solutions, media, and social networking, all designed to solve challenges faced by wedding venues.

About Weve

Founded in August 2000, Weve operates from its headquarters in Osaka and focuses on providing innovative solutions within the wedding industry: 12,000 annual video shoots, a media platform for wedding marketing, and creative gift services.

Corporate Details

Company Name: Weve Inc.
Foundation Date: August 2000
Headquarters: Nishinari-Ku, Osaka, Japan
CEO: Shingo Yasuda
Website: weve.co.jp

New Branch Information

Company Name: WE'VE MALAYSIA SDN. BHD.
Foundation Date: March 2025
Location: Level 32, Menara Allianz Sentral, 203, Jalan Tun Sambanthan, Kuala Lumpur Sentral, 50470 Kuala Lumpur
CEO: Shingo Yasuda
Website: weve-malaysia.com