#Japan #Tokyo #AI CROSS #Collaboros #GROWCE

AI CROSS Collaborates with Collaboros for Next-Gen Messaging

AI CROSS Co., Ltd., a Tokyo-based provider of messaging services, has officially announced its API integration with Collaboros' GROWCE, an integrated CRM marketing system. This collaboration marks a significant step towards enhancing communication efficiency for companies that utilize GROWCE.

API Integration: A Game Changer for SMS Marketing

The new API connection allows businesses using GROWCE to leverage their existing customer data to send mass SMS messages without the cumbersome process of manual data extraction and entry. This integration streamlines communication by enabling companies to execute SMS campaigns directly from their CRM system, significantly reducing male labor and improving operational efficiency.

Before this integration, companies relying on traditional methods like phone calls or mail faced challenges such as high mailing costs and low response rates. With rising expectations for SMS as a more immediate and effective communication channel, the integration comes at a perfect time. Businesses can now bypass the burdensome task of gathering customer lists, saving time and resources while enhancing reach.

Maximizing Efficiency and Reducing Costs

One of the most noteworthy features of this collaboration is its capacity to eliminate the need for data entry tasks. Businesses can now send bulk SMS messages directly through GROWCE, making it easier and quicker than ever before. This is a radical shift from the previous method where companies painstakingly extracted customer lists manually and input them into SMS tools.

Moreover, the integration reduces mailing costs significantly. Traditionally, companies spent around 110 yen per mail plus additional printing and assembly costs. By switching to SMS, they can maintain high delivery rates while enjoying considerable savings. This both expedites information dissemination and creates a more environmentally friendly communication approach.

Enhancing Customer Engagement and Marketing Precision

SMS messages boast impressive open rates ranging from 80% to 90%, making them highly effective for delivering important information. With the availability of delivery metrics directly on GROWCE, businesses can now gauge the success of their campaigns, allowing for better follow-ups with customers who haven't received messages. This elevates marketing strategies to a new level, fostering deeper engagement and refined targeting.

Future Prospects: Expanding Collaboration

AI CROSS has previously collaborated with Collaboros on integrating the cloud-based CTI system, COLLABOS PHONE, with 'Absolute Reach! SMS', and this latest API integration is a pivotal expansion of that partnership. Looking ahead, AI CROSS aims to integrate RCS (Rich Communication Services), which will provide even richer and more interactive communication experiences.

AI CROSS continues to pursue partnerships that optimize communication between businesses and customers, empowering a transformative approach to messaging that concentrates on cost structure reform and efficiency improvements.

About 'Absolute Reach! RCS'

'The Absolute Reach! RCS' service employs traditional SMS features enhanced with images, videos, and button links to create more dynamic content delivery. By integrating SMS and RCS, this platform ensures reliable message delivery to users, irrespective of mobile carriers or devices. Through its high open rates and two-way communication capabilities, it supports businesses in maximizing their marketing efforts and operational notifications.

About GROWCE

GROWCE represents an integrated CRM marketing system equipped with both customer information management functionality and marketing capability. It can be utilized effectively within call centers and is designed to leverage data collected within the CRM for marketing initiatives, such as mass email and SMS campaigns, thus contributing to enhanced marketing efforts and revenue growth.

Company Overview

AI CROSS Co., Ltd.

• - Headquarters: 4-3-1 Toranomon, Minato-ku, Tokyo
• - Founded: March 2015
• - CEO: Noriko Harada
• - Business Focus: Revolutionizing business communication through AI and technology, aiming for smarter work and life.
• - Website: AI CROSS

Collaboros Co., Ltd.

• - Headquarters: 8th Floor, Sanbancho Tokyu Building, 3-8-1 Sanbancho, Chiyoda-ku, Tokyo
• - Founded: October 26, 2001
• - CEO: Takao Mogi
• - Business Focus: Cloud services in call center systems and marketing systems.
• - Website: Collaboros