GAC Accelerates European Market Strategy with Magna Partnership in EV Development
In a pivotal move for the electric vehicle (EV) industry, GAC Group has officially unveiled a strategic partnership with Magna International, aimed at accelerating the adoption of electric mobility across Europe. This comprehensive cooperation program is designed not only to enhance the production of electric vehicles but also to expand GAC's presence in a highly competitive market.
GAC Group has identified Europe as a crucial market for its global expansion, and this collaboration underscores its commitment to delivering locally assembled EVs that reflect its core values: intelligent technology, sustainability, and craftsmanship. According to Wei Haigang, President of GAC INTERNATIONAL, this partnership will enable GAC to provide European customers with vehicles that are not just manufactured but are tailored to local preferences and standards.
Magna, known for its expertise in vehicle manufacturing, will leverage its advanced facilities to localize production, effectively combining the strengths of both companies. Roland Prettner, President of Magna Complete Vehicles, highlighted that this partnership reflects the trust placed in Magna’s capabilities to execute localized development strategies efficiently. The two companies aim to merge their resources and innovative techniques to lead the charge in electric mobility.
At the heart of this collaboration is the GAC AION V, an electric SUV that has received high praise for its safety, earning a five-star rating from Euro NCAP. The vehicle is set to be introduced in multiple European countries, including Finland, Poland, and Portugal, as GAC seeks to broaden its service and distribution networks further into new European markets.
Magna's Graz facility, renowned for its operational excellence, is capable of manufacturing combustion, hybrid, and electric vehicles on common assembly lines. With over 125 years of production experience, Magna has developed more than 40 vehicle models and produced over 4 million vehicles globally. This impressive track record positions Magna as an ideal partner for GAC as they embark on their European initiative.
Together, GAC and Magna aim to redefine the future of mobility through a focus on electrification and innovative design and manufacturing skills. Their joint efforts reflect a commitment to quality, reliability, and sustainable practices, which are increasingly vital for consumers in today’s automotive landscape.
The GAC Group, founded in 1997 and headquartered in Guangzhou, has consistently positioned itself as a leader in the automotive industry, making the Fortune Global 500 list for 13 consecutive years. With a focus on intelligent, high-quality, and sustainable mobility solutions, GAC is dedicated to expanding its footprint in the global automotive market.
For more details on Magna and GAC’s collaboration, and to explore their diverse range of electric vehicles, visit their respective websites at www.magna.com and https://www.gacgroup.com/en-eu/. The combined efforts of these two automotive giants represent a notable advancement in the transition towards electric mobility in Europe.