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2025 Veeva Japan Commercial & Medical Summit: A Key Event for the Life Sciences Industry

Veeva Japan, a leading provider of cloud-based software solutions for the life sciences sector, is set to hold the much-anticipated '2025 Veeva Japan Commercial & Medical Summit' on July 10, 2025. This event will take place at The Prince Park Tower Tokyo, located in the vibrant district of Minato, Tokyo. With a focus on the theme 'Next-Generation Commercial & Medical – Putting Customers at the Core,' the summit promises to be one of the largest gatherings of its kind in Japan, showcasing the latest pharmaceutical DX examples and industry trends.

Event Highlights

This year, the summit will feature around 20 major companies, including leading firms in both domestic and international markets. Participants can look forward to demonstrations of AI-inclusive solutions, success stories from innovative customers, and insights into industry trends. There will also be displays from Veeva's partner companies, along with ample opportunities for networking among attendees.

Addressing Digital Challenges

One of the pivotal topics of discussion will be the digital challenges posed by legacy systems, highlighted in a report by the Ministry of Economy, Trade and Industry that outlines the '2025 Cliff' issue that could hinder corporate growth. Veeva, which serves over 1,400 pharmaceutical companies globally with its cloud software, holds more than an 80% market share in CRM tools for medical representatives. This annual event aims to address existing digital transformation (DX) challenges in the pharmaceutical sector, focusing on customer engagement and data integration. Panel discussions and sessions will explore these themes and strive to contribute positively to the entire life sciences landscape.

Keynote Presentations

The summit will include several key presentations to offer valuable insights:

1. Product Keynote: Featuring the next-generation CRM 'Vault CRM Suite' which is utilized by over 80 companies worldwide. This session will showcase how it supports customer-centric strategies and enhances the efficiency of sales, marketing, and medical departments, including a demonstration of the latest in AI technology.

2. Panel Discussion on Marketing Ecosystem: Renowned marketing professionals from several pharmaceutical companies will discuss the evolving role of marketing departments amidst reform in sales and engagement channels. This panel aims to uncover insights on the challenges faced in marketing processes due to new technologies and data influx.
- Panelists include: Takafumi Aki from Otsuka Pharmaceutical, Yoshihiko Adachi from GlaxoSmithKline, Kiyonobu Kawano from UCB Japan, and Atsushi Yamashita from Veeva Japan.

3. Medical Keynote: Discussing the critical theme of 'Measuring Medical Impact and Enhancing Customer Engagement.' This session will delve into collaboration across management, medical, and commercial domains, seeking solutions to common industry challenges, particularly in measuring and visualizing medical impact.
- Panelists include: Motoharu Muraki from Veeva Healthcare and Dai Yabu from Veeva Japan.

Event Details

• - Date: July 10, 2025, (Wednesday) 9:30 AM - 5:30 PM
• - Location: The Prince Park Tower Tokyo, 4 Chome-8-1 Shibakoen, Minato-ku, Tokyo
• - Target Audience: Professionals from the commercial and medical departments of pharmaceutical companies
• - Registration: Attendees are encouraged to register in advance through the Veeva Japan event special page.

About Veeva Systems

Veeva Systems is a global leader in cloud software for the life sciences industry. With a diverse client base of around 1,400 customers, from top-tier pharmaceutical giants to emerging biotech firms, Veeva provides an integrated range of services throughout drug development to commercialization. Moreover, as the first publicly traded benefit corporation, Veeva is committed to balancing the interests of all stakeholders, including customers, employees, partners, and shareholders. For more information, visit www.veeva.com/jp/.