Seed Eye Coffret 1day UV M

Belleme Toric: A New Age for Color Contact Lenses

On August 20, 2026, a significant innovation is set to emerge in the world of contact lenses. Seed Co., Ltd., a renowned manufacturer based in Bunkyo-ku, Tokyo, will introduce the new toric version of their popular one-day disposable colored contact lenses, known as Belleme. Under the theme of “Choose the me I want to be,” Belleme aims to empower individuals with astigmatism to enjoy vibrant colors without compromising on vision correction.

Expanded Color Options for Every Style

The newly launched toric colored lenses come in two stunning shades:

1. Belle Brown

A classic brown that enhances the eyes naturally while providing a subtle yet defined look that many aspire to.

2. Tear Brown

This shade features a natural brown with delicate edges, creating a watery, tearful appearance that gives the illusion of depth and brilliance in the eyes.

These innovative lenses retain the signature design of Belleme, focusing on creating lustrous and vivid eye appearances while also incorporating advanced optics for astigmatism correction.

Advanced Design Features

Prism Ballast Design

To improve stability, the lens has a thicker base which minimizes rotation during blinking. This ensures that the lenses stay in the correct position, providing clear vision at all times.

Back Toric Design

The lens is crafted to conform to the natural curve of the cornea, thus maintaining precise focus for wearers. Enhanced by a thin edge and soft, high-water content material, the design promises unparalleled comfort throughout the day.