Harry Ramsden's Brings Iconic Fish & Chips to DFDS Ferries at Sea
In an exciting partnership set to delight seafood lovers, Harry Ramsden's, the renowned fish and chips brand, has teamed up with DFDS Ferries, a leading ferry operator in Europe. This collaboration will bring the iconic British dish to travelers on routes between Dover and Calais, as well as Dover and Dunkerque, beginning in spring 2025.
The project is expected to transform dining experiences aboard DFDS Ferries by featuring a new service model called "Proudly Serving." This initiative aims to make Harry Ramsden's famous fish and chips accessible to a wider audience while ensuring that each serving maintains the brand's quality standards. Set to roll out across six DFDS ships, this move is noteworthy as it reinforces the tradition of British cuisine on international waters.
The partnership will see Harry Ramsden's dishes freshly prepared on board, using solely sustainable and responsibly sourced ingredients. Famous for its secret batter recipe and top-grade potatoes procured from trusted British farms, each meal promises a taste of authenticity. Moreover, to guarantee high-quality standards, DFDS will invest in comprehensive staff training, branded packaging, and operational supervision.
"This partnership with DFDS reflects our shared commitment to exceptional customer experiences," said James Low, CEO of Deep Blue Restaurants, which acquired the Harry Ramsden's brand in 2019. He emphasized how the collaboration is part of a broader mission to share Britain's cherished culinary tradition with global travelers.
Steven Newbery, DFDS's Director of Global Onboard Services, shared his enthusiasm for the alliance, highlighting how it represents a blend of two rich heritage brands. He noted that fish and chips are an enduring favorite among travelers, adding that with Harry Ramsden's involvement, they'll be able to maintain the consistency and quality their passengers expect.
Sustainability remains a top priority for Harry Ramsden's; all fish served on DFDS ferries will be MSC certified, ensuring they come from responsibly managed fisheries. Packaging is set to be fully recyclable, aligning with DFDS’s commitment to greener operations.
As the launch approaches, excitement is brewing among ferry passengers eager to savor the classic flavors of Harry Ramsden's fish and chips while sailing across the English Channel. This collaboration not only enriches the ferry dining experience but also symbolizes the continuing appeal of British cuisine.
For those who wish to indulge in this culinary delight, Harry Ramsden's on DFDS Ferries awaits starting Spring 2025. Don't miss your chance to taste a piece of maritime history!
For media inquiries, please contact the provided PR contacts and stay tuned for further updates on this fusion of transport and traditional cuisine.
The project is expected to transform dining experiences aboard DFDS Ferries by featuring a new service model called "Proudly Serving." This initiative aims to make Harry Ramsden's famous fish and chips accessible to a wider audience while ensuring that each serving maintains the brand's quality standards. Set to roll out across six DFDS ships, this move is noteworthy as it reinforces the tradition of British cuisine on international waters.
A Seamless Experience
The partnership will see Harry Ramsden's dishes freshly prepared on board, using solely sustainable and responsibly sourced ingredients. Famous for its secret batter recipe and top-grade potatoes procured from trusted British farms, each meal promises a taste of authenticity. Moreover, to guarantee high-quality standards, DFDS will invest in comprehensive staff training, branded packaging, and operational supervision.
"This partnership with DFDS reflects our shared commitment to exceptional customer experiences," said James Low, CEO of Deep Blue Restaurants, which acquired the Harry Ramsden's brand in 2019. He emphasized how the collaboration is part of a broader mission to share Britain's cherished culinary tradition with global travelers.
Enhancing the Onboard dining
Steven Newbery, DFDS's Director of Global Onboard Services, shared his enthusiasm for the alliance, highlighting how it represents a blend of two rich heritage brands. He noted that fish and chips are an enduring favorite among travelers, adding that with Harry Ramsden's involvement, they'll be able to maintain the consistency and quality their passengers expect.
Sustainability remains a top priority for Harry Ramsden's; all fish served on DFDS ferries will be MSC certified, ensuring they come from responsibly managed fisheries. Packaging is set to be fully recyclable, aligning with DFDS’s commitment to greener operations.
As the launch approaches, excitement is brewing among ferry passengers eager to savor the classic flavors of Harry Ramsden's fish and chips while sailing across the English Channel. This collaboration not only enriches the ferry dining experience but also symbolizes the continuing appeal of British cuisine.
For those who wish to indulge in this culinary delight, Harry Ramsden's on DFDS Ferries awaits starting Spring 2025. Don't miss your chance to taste a piece of maritime history!
For media inquiries, please contact the provided PR contacts and stay tuned for further updates on this fusion of transport and traditional cuisine.
Topics Consumer Products & Retail）
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