#United States #Morristown #Notre Dame #Icy Hot #Hannah Hidalgo

Icy Hot Partners with Notre Dame Athletics

In an exciting development for both sports enthusiasts and student-athletes, Icy Hot, renowned for its topical pain relief products, has just announced a strategic partnership with Notre Dame Athletics. This marks Icy Hot's first foray into college athletics, establishing its position as the Official Topical Pain Relief Partner for one of the most celebrated athletic programs in the country.

A Commitment to Athletic Excellence

This partnership is more than just a branding exercise; it reflects Icy Hot's dedication to supporting elite student-athletes in their pursuit of excellence. The collaboration will see Icy Hot's innovative pain relief solutions, such as the Icy Hot Original No Mess and Icy Hot Pro Massaging Balm, readily available in the locker rooms and training facilities of all Notre Dame teams. By incorporating Icy Hot's unique contrast therapy—which combines cooling and warming sensations—student-athletes can efficiently recover from the rigors of their training and competitions.

Vincent Balagat, North American Lead at Icy Hot, expressed his enthusiasm, stating, "We are thrilled to partner with a leading and historic athletic program like Notre Dame. Our mission is to empower athletes at every level to recover effectively and compete with confidence.” This sentiment is shared by the Notre Dame staff, who recognize the importance of effective recovery for athletic development. John Wagle, Sr. Associate Athletics Director for Sports Performance, highlighted how Icy Hot's innovative approach to pain relief will be a significant asset for their student-athletes.

Spotlight on Student-Athletes

In addition to the overarching partnership, Icy Hot is also forging individual partnerships with athletes under the NIL (Name, Image, Likeness) agreements. Notably, rising star and women’s basketball point guard, Hannah Hidalgo, will serve as an Icy Hot brand ambassador. Hidalgo emphasized the importance of recovery in her rigorous training regime, stating, "Recovery is as vital as training itself. Icy Hot has been crucial in my routine, allowing me to perform at the highest level.”

This individualized focus allows Icy Hot to connect directly with the athletes, promoting products that significantly impact their performance.

Investing in Future Generations of Athletes

Through this partnership, Icy Hot not only aims to enhance the performance of current student-athletes, but it also looks toward the future of sports recovery. The initiative highlights Icy Hot’s ongoing investment in athletic performance and recovery solutions—demonstrating a commitment to athletes at all levels, from budding stars to seasoned professionals.

As the partnership unfolds, Icy Hot's presence in Notre Dame Athletics' facilities is set to ensure that athletes are physically prepared for their upcoming competitions. This innovative collaboration aligns perfectly with Icy Hot's mission of delivering fast-acting, targeted relief designed to combat pain and fuel resilience.

For those interested in learning more about Icy Hot's commitment to sports recovery, further details can be found at www.icyhot.com.

About Icy Hot

Icy Hot is recognized as America’s premier topical pain relief brand, offering a comprehensive range of powerful over-the-counter pain relief solutions. With a firm belief that healthier individuals contribute to a healthier planet, Icy Hot is driven by its commitment to both social and environmental responsibility through its parent company, Opella, a B Corp-certified entity.

About Notre Dame Athletics

The University of Notre Dame boasts an illustrious heritage in collegiate athletics, sponsoring 26 varsity sports and achieving an impressive 37 national championships over more than a century of competitive excellence. From its pioneering football legacy to recent accolades in men’s lacrosse, Notre Dame continues to cultivate both academic and athletic success.

This partnership between Icy Hot and Notre Dame Athletics is poised to pave the way for innovative approaches to athlete performance and recovery, reinforcing the shared values of excellence, commitment, and improvement crucial in sports.

In conclusion, as this partnership progresses, both organizations look forward to fostering a new era of athletic recovery, enhancing the performance of athletes while laying a solid foundation for future partnerships in collegiate sports.