Ororo and USA Bobsled/Skeleton Extend Their Partnership for the Future

Ororo and USA Bobsled/Skeleton Renew Long-Standing Partnership

In a significant development for winter sports enthusiasts, USA Bobsled/Skeleton (USABS) has confirmed the renewal of its partnership with Ororo, a leading brand in heated apparel. This renewed collaboration will extend until the end of the 2029-30 season, reinforcing Ororo's role as the Official Heated Apparel Partner of the USABS team. As winter approaches and athletes prepare for the upcoming 2030 Winter Games, this partnership aims to provide American bobsled and skeleton racers with essential heated gear, allowing them to maintain peak performance under the coldest conditions.

The relationship between Ororo and USABS has blossomed over the past four years, with the heated products proving indispensable for athletes as they navigate frigid temperatures during training and competitions. Whether on the course or resting between runs, having access to effective warming gear can significantly impact an athlete’s performance, ensuring they are physically prepared and comfortable as they ready themselves for the explosive effort required in their events.

During cold weather, bobsled and skeleton athletes are often faced with subzero temperatures while waiting for their turns. These conditions can lead to cold hands and stiff muscles—factors that can detrimentally affect timing and speed. Ororo's innovative battery-powered heated gear features multiple heating zones and adjustable temperature settings, allowing athletes to stay warm and limber, optimizing their pre-race routine.

Mark H., CEO of Ororo, expressed enthusiasm about the partnership, stating, "It has been an honor supporting the USA Bobsled/Skeleton team. We are delighted to extend our partnership, reinforcing our commitment to provide athletes with high-quality heated apparel that is both comfortable and durable. Our mission is to enable athletes to focus entirely on their performance, regardless of the weather conditions."

The collaboration will also see the launch of a limited edition collection of heated apparel in late November 2026, which will feature unique designs specifically for the USABS team. This initiative not only supports the athletes but also engages fans and the wider community, offering products that embody both style and functionality. Interested individuals can view the current offerings on Ororo's website.

Looking ahead, USABS is gearing up for an exciting new quadrennial, culminating with the 2029 IBSF World Championships in Park City, Utah. With Ororo’s support, the athletes can concentrate on competitive success without the distraction of frigid conditions.

“Ororo understood what our athletes need from day one,” said Aron McGuire, CEO of USA Bobsled/Skeleton. “Our athletes and coaches endure the harsh weather on the track, and staying warm between runs directly correlates with their performance at the start. We greatly appreciate Ororo’s renewed support as we embark on our journey toward 2030.”

Founded in 2015, Ororo initially began in Kansas City and has since become the go-to brand for heated apparel, trusted by over three million customers. The company specializes in rechargeable heated garments designed to keep users warm without excessive layering, making it suitable for various environments—indoor or outdoor.

As the days grow colder and the stakes rise higher in the world of competitive bobsledding and skeleton racing, the partnership between Ororo and USA Bobsled/Skeleton stands as a vital force in ensuring that athletes are equipped to perform at their best. With Ororo's leading-edge technology and deep understanding of athletes' needs, the future looks bright for the American sliders aiming for podium finishes in the upcoming competitions. By fostering such partnerships, the sports community showcases its collective commitment to athlete welfare and excellence in the demanding arena of winter sports.

For more detailed information about the latest products and to keep track of the exciting developments within this partnership, fans are encouraged to stay connected through USABS’s social media outlets and Ororo’s online platforms.