#Japan #Tokyo #MCP #KASHIKA #AI Apology-kun

Revolutionizing Sales Efforts with AI: Introducing MCP

KASHIKA Co., Ltd., based in Ota City, Tokyo, has taken a significant step in the realm of sales technology with the official release of its new Model Context Protocol (MCP) for the AI sales tool, AI Apology-kun, on July 1, 2026. This feature is now included as standard in their basic Standard Plan, allowing subscribing companies to utilize it at no additional cost, freeing users from traditional operational burdens of sales processes.

A Shift in Sales Operations

Traditionally, sales personnel have spent considerable time navigating management screens to conduct corporate searches, create lists, draft messages, send forms or emails, and visualize responses. With the launch of MCP, these processes can now be executed simply by speaking to your AI assistant. This transition shifts the sales role from executing tasks directly to overseeing AI performance and decision-making.

Development Background

As more companies engage in new customer acquisition through forms and emails, many still face practical challenges:

• - A lack of human resources to continuously manage corporate searches and communication tasks.
• - Even with the adoption of new tools, the effort of updating templates and ongoing operational tasks often leads to stagnation in performance.
• - The willingness to implement these strategies exists, yet day-to-day workloads prevent execution.

The core issue is not a lack of knowledge but rather the problem of sustained execution by available personnel. With AI agents now at practical operational capability, KASHIKA aims to delegate these continuous tasks to AI itself, which marks the inspiration behind this release.

Features of MCP: Opening Up Execution to AI

MCP provides integral components for sales execution, allowing direct interaction with AI in various essential functions:

Key Features:

1. Corporate & Signal Search: Extract potential clients using industry, company size, region, and signals like job postings or press releases.
2. List & Exclusion Management: Facilitate the creation of sales lists and manage do-not-contact entries to prevent duplicate outreach.
3. Sales Template Creation: Enable registration and retrieval of message templates with variable management for personalization.
4. Form/Email Sending: Process sending duties safely in three stages: draft creation, content verification, and execution.
5. Response Visualization: Track sending results and recipient engagement effectively.

What’s revolutionary here is that these features are not designed for human-operated management screens but are optimized for AI comprehension. Users can command their AI assistant to prepare drafts for outreach and manage follow-up, streamlining the sales process significantly.

Distinct Advantages

1. Familiar AI as Your Sales Rep: Users don’t need to learn a new interface; simply converse with their AI assistant, Claude, to access the execution features of AI Apology-kun.
2. Safe Autonomous Functionality: The three-step process ensures human oversight each step of the way, preventing unintended message transmission.
3. Standard Plan Inclusion: MCP comes standard in the basic plan at no extra charge – clients can utilize it with free access for one account.

Use Case Examples

• - Advertising Agencies: Target firms increasing ad spending utilizing various signals, creating compelling outreach.
• - BPO & Accounting: Promote cost reductions with support from AI throughout the outreach and response verification process.
• - SaaS Providers: Institutionalize lead generation through a manageable dialogue with the AI.
• - Human Resources & Consulting: Continually generate corporate lead lists, moving away from dependency on introductions.

Pricing & Offer Conditions

• - Standard Plan: Begins at ¥55,000/month (inclusive of tax).
• - MCP is available at no additional cost for one account to companies under contract, with no initial setup fees.

Future Aspirations

KASHIKA envisions a future where: “Sales activities become unnecessary for individuals, letting AI operate within safety parameters, leading to appointments filling calendars effortlessly.” This does not signify the end of sales roles but rather a transformation of sales activities from hands-on execution to strategic management and oversight of AI processes. In an era where AI autonomously selects and executes tools, AI Apology-kun aims to be the backbone of successful AI-driven sales execution.

For inquiries regarding MCP, please reach out to KASHIKA at [email protected].

About KASHIKA

• - Company Name: KASHIKA Co., Ltd.
• - CEO: Kenta Ozawa
• - Location: 2-5-6 Sanno Bridge B1-00, Sanno, Ota City, Tokyo
• - Business Focus: Development of AI-driven marketing and sales tools, SNS marketing support.
• - Website: kashika-20mile.com