Scentbird and Lionsgate Present Exclusive New Moon Fragrance from Twilight Saga

The Next Chapter in Fragrance: New Moon by Scentbird



Scentbird, the well-known fragrance discovery platform, is back with a bang, announcing the launch of its highly anticipated exclusive fragrance, The Twilight Saga: New Moon Eau de Parfum. This release follows the impressive success of their original Twilight fragrance, which resonated deeply with fans, making it a best-seller since its introduction.

Set to officially launch on October 1, 2026, this limited-edition Eau de Parfum aims to immerse fans further into the emotional world of the Twilight saga, specifically the second film, which is celebrated for its themes of love and longing. According to Elena Lécué, CMO at Scentbird, the fragrance has been designed to embody the intense emotions depicted in New Moon, providing fans with a tangible connection to the story that has captivated audiences worldwide.

The Scent Experience



The New Moon Eau de Parfum is characterized as a floral amber fragrance, perfect for capturing the essence of the film. It opens with a vibrant pulse of ginger flower, echoing the invigorating atmosphere of Forks, Washington, a central location for the Twilight narrative. This initial burst is followed by comforting notes of Tahitian vanilla and warm caramel that blend seamlessly, creating a honeyed effect that envelops the wearer. As the fragrance deepens, rich sandalwood and shimmering amber ground the experience, leaving a warm and lasting impression on the skin.

Scentbird's approach is not purely about selling more fragrance; it’s about surfacing new ways for fans to engage with the beloved saga. This new offering is the next step in Scentbird's ongoing commitment to create a fragrance universe that mirrors the experiences of Twihards.

Expanding the Franchise Experience



The Twilight saga remains one of the most successful young adult film franchises, with over $3.3 billion in box office gross and a fan base that spans the globe. The original series of five films, adapted from Stephenie Meyer's best-selling novels, continues to leave a lasting legacy within pop culture. As part of this renewed effort to connect with fans, Scentbird plans to host interactive events and activations that celebrate the franchise. Notably, they will be present at the Forever Twilight in Forks Festival, where fans can sample the new fragrance directly.

The Twilight Saga: New Moon fragrance not only offers fans a wonderful way to engage with the series but brings an emotional component to the product, letting fans carry a piece of Forks with them wherever they go.

Availability and Pricing



Starting from its launch date, the New Moon fragrance will be exclusive to Scentbird and offered in various formats:
  • - 50ml Full Size Bottle for $90.00
  • - 20ml Mini Bottle for $39.00
  • - 9ml Travel Spray for $25.00
  • - 8ml 30 Day Supply for $21.95
  • - 1.5ml Sample for $4.95
  • - Fragrance Case for $18.95

Additionally, Scentbird subscribers can access the New Moon fragrance as part of their monthly subscription service, making it more accessible to die-hard fans.

For those looking to explore this new chapter in fragrance, further details can be found at the official Scentbird website.

About Scentbird and Lionsgate



Scentbird has positioned itself as a leader in the fragrance subscription market by offering subscribers an extensive range of designer and niche perfumes. By merging storytelling and self-expression through scent, Scentbird allows consumers to personalize their fragrance experience uniquely.

Lionsgate, a major player in film and television, facilitates captivating experiences through its numerous beloved franchises. The combination of Scentbird and Lionsgate for this fragrance collaboration highlights how two companies can creatively connect with fans through exclusive products that celebrate popular culture.

Topics Consumer Products & Retail)

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