Taste Meets Sound
2026-01-22 03:32:10

A Unique Experience Merging Sound and Taste at SiKiTO CAFE with TAICHIRO MORINAGA

Experience Taste and Sound: A Unique Café Concept



Starting January 29, 2026, SiKiTO CAFE will be offering a one-of-a-kind café experience that combines the senses of taste and sound, in partnership with the well-known sweets brand, TAICHIRO MORINAGA, operated by Morinaga & Co. This innovative concept will be available at both the Nihonbashi and Makuhari locations of SiKiTO CAFE until March 13, 2026.

The collaboration centers around two seasonal creations from TAICHIRO MORINAGA: the "Nagomi Terrine Chocolat" and the "Kaoru TEA SELECTION." This immersive experience encourages participants to focus on their sense of taste using curated music and narration that enhances the exploration of flavors. By minimizing visual distractions, guests will be guided to concentrate fully on the intricate taste, aroma, texture, temperature, and aftertaste of each dessert and tea.

The essence of dining is being transformed from merely 'eating' to 'feeling.' This unprecedented venture offers a departure from traditional café experiences, inviting patrons to savor each moment fully.

Special 'O-kashi' Experience Set


The 'Nagomi Terrine and Kaoru TEA Sound Ecstasy Set'


Through the duration of this event, guests can delight in an exclusive café set that combines TAICHIRO MORINAGA’s signature items with an audio-visual experience. Priced at ¥1,595 (including tax), this set includes:
  • - The 'Nagomi Terrine Chocolat'
  • - ‘Kaoru TEA SELECTION’
  • - Headphones for audio immersion
  • - A tablet displaying the musical backdrop and narration

Additionally, TAICHIRO MORINAGA's beloved products will be available for purchase, allowing customers to take a piece of the experience home. The items include:
  • - Nagomi Terrine Chocolat (6 pieces): ¥3,024 (tax included)
  • - Kaoru TEA SELECTION: ¥2,160 (tax included)
  • - Caramel Baum (6 pieces): ¥2,160 (tax included)
  • - Caramel Sand (6 pieces): ¥2,916 (tax included)

This way, you can relive your café experience right at home.

Event Details


  • - Event Duration: January 29, 2026 – March 13, 2026
  • - Location: 2-10-4 Nihonbashi, Chuo-ku, Tokyo | 3-1-37 Wakaba, Mihama-ku, Chiba
- Nihonbashi Store: Accessible within 2 minutes on foot from Nihonbashi Station
- Makuhari Store: Located 14 minutes on foot from Kaihin Makuhari Station
  • - Regular Hours:
- Nihonbashi: Daily from 9:00 a.m. to 10:00 p.m. (last order 9:30 p.m.)
- Makuhari: Daily from 9:00 a.m. to 9:00 p.m. (last order 8:30 p.m.)
- Dessert Service Hours: 11:00 a.m. to 10:00 p.m. in Nihonbashi and 11:00 a.m. to 9:00 p.m. in Makuhari

Collaboration and Sound Experience


This event is made possible thanks to contributions from artist Sayaka Asaoka, voice actor Eiji Takeuchi for narration, and the music production support from Yu's Music Co. The headphones provided are courtesy of Foster Electric Co. Furthermore, Planning Sou LLC offers information services related to this exciting collaboration.

About SiKiTO CAFE


SiKiTO CAFE is a space dedicated to appreciating the subtle transitions of the seasons. By emphasizing the beauty of these moments, they aim to create a nurturing environment much like a garden that harmonizes with everyday life, encouraging guests to reconnect with their senses inspired by Japanese sensibilities.

Visit SiKiTO CAFE


Find out more about their offerings and experiences at SiKiTO CAFE’s website

About TAICHIRO MORINAGA


TAICHIRO MORINAGA is a concept brand named after Morinaga & Co.'s founder, Taichiro Morinaga. Their motto is "Beyond Confectionery, an O-kashi Experience." With over 120 years of expertise in confectionery-making, TAICHIRO MORINAGA continuously proposes new values that engage all five senses.


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Topics Consumer Products & Retail)

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