Discover the Louere × LOWYA Pop-Up Store
From May 21 to May 27, 2025, a unique pop-up store featuring the collaboration between the women's fashion brand
Louere and the furniture brand
LOWYA will take place across three cities in Japan: Tokyo, Osaka, and Fukuoka. This event promises to deliver an unforgettable experience where fashion seamlessly intertwines with interior design, inviting guests to immerse themselves in a beautifully crafted space.
Experience Details
This exciting pop-up store builds on the success of prior events, attracting over 40,000 visitors across four cities in Japan. For this special occasion, guests can expect a dedicated
Louere Special Booth, enhanced by thoughtfully designed spaces curated by LOWYA. The setting will feature a blend of modern furniture and stylish accessories, creating a perfect backdrop for attendees to appreciate and engage with the unique offerings of both brands.
Visitors will have the opportunity to view and try on a curated selection of Louere's latest summer collection amidst the chic and inviting ambiance. The new pop-up experience has been designed with a spring theme, emphasizing natural materials, light colors, and visually appealing arrangements that will inspire creativity and comfort.
Featured Products
Louere's collection will showcase various stylish pieces, including:
- - A frilled shoulder cami dress with a peplum skirt set
- - A light and airy semi-flare I-line polo dress made from soft georgette
- - A chic 2-way semi-sheer bolero jacket paired with a flared cami dress set
These items reflect the ethos of Louere's designs, blending femininity with a modern aesthetic that resonates with fashion enthusiasts of all levels.
Venue Concept
The pop-up store will be located at prominent shopping destinations:
- - Yurakucho Marui, Tokyo
- - Namba Marui, Osaka
- - Hakata Marui, Fukuoka
Each location's aesthetic captures the essence of a refreshing summer morning, with a harmonious mix of warm wood tones, clear materials, and indoor plants. It's a space where attendees can reflect on what they wish to wear each day while savoring the beauty of both fashion and interior design.
Event Schedule
Dates: May 21 - 27, 2025
Locations:
- - Tokyo: Yurakucho Marui, 7th Floor Event Space
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Hours: 11:00 AM - 8:00 PM
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Address: 2-7-1 Yurakucho, Chiyoda, Tokyo
- - Osaka: Namba Marui, 3rd Floor Event Space
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Hours: 11:00 AM - 8:00 PM
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Address: 3-8-9 Namba, Chuo, Osaka
- - Fukuoka: Hakata Marui, 3rd Floor Event Space
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Hours: 10:00 AM - 9:00 PM
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Address: 9-1 Hakataekichuogai, Hakata, Fukuoka
Exclusive Promotions
During the event, customers who purchase Louere products worth
18,000 yen or more on
ZOZOTOWN will be eligible for a special gift of