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Kirei Note to Launch Its First Annual Award in 2025

In a significant development, Kirei Note, managed by Piloton Co., Ltd., has announced plans to hold its inaugural annual ceremony, the "Kirei Note Award 2025." This initiative, set to take place from October 2025 to January 2026, emphasizes the themes of beauty, travel, and authentic experiences that resonate with the heart.

For seven years now, Kirei Note has been dedicated to delivering the essence of beauty—both inside and out—through a captivating web magazine. With contributions from dedicated writers, the editorial team, and a vibrant reader community, Kirei Note has documented numerous stories and encounters that highlight the allure of various brands and places, both domestically and internationally.

"Beauty that nourishes the heart enriches our daily lives," reflects the underlying philosophy of Kirei Note. The publication aims not only to inform but also to weave narratives around each encounter, ultimately culminating in the Kirei Note Award. The fusion of the editorial team's discerning aesthetic sense, the writers' firsthand experiences, and the genuine feedback from the readers will become the bedrock for selecting the most impactful and inspiring products and experiences.

Special judges from diverse fields such as beauty, travel, and culture will also participate in the adjudication process, collaborating with the editorial team to share the sensibilities of the times and striving for a selection process that is multifaceted and empathetic.

Event Overview

• - Event Name: Kirei Note Award 2025
• - Organizer: Kirei Note Editorial Team (Operated by Piloton Co., Ltd.)
• - Event Duration: October 2025 to January 2026 (tentative)
• - Announcement: Results will be revealed in late January 2026 on a dedicated webpage
• - Special Webpage: Kirei Note Award 2025

Event Background

For the past seven years, Kirei Note has served as a platform that shares genuine experiences centered on beauty, travel, and lifestyle. As the editorial team and writers have connected with various facets of 'beauty,' the Kirei Note Award 2025 was born out of a desire to spread the trust and inspiration derived from these experiences to a larger audience.
This award aims to celebrate not only external beauty but also the heart of those who use the products and the intentions behind the brands, selecting 'beautiful moments that accompany daily life.'

Award Categories

• - Kirei Category: Cosmetics, beauty devices, inner care, health products, esthetics, and spas
• - Travel Category: Hotels, local gourmet, tourist spots, and community initiatives

Each category will strive to recognize entities that embody "beauty that allows one to live authentically."

Selection Process

• - Entry Submission Begins: Late October 2025
• - Preliminary Selection: Judged by the editorial team and voted upon by over 200,000 readers (November to December)
• - Final Selection: Features special judges in the decision-making process (December to January)
• - Result Announcement: Scheduled for late January 2026 on the special webpage

Award-winning brands will benefit from featured articles at no cost and the awarding of trophies. Additionally, there are considerations for recognition at the real event "Kirei Note Fes" set for 2026.

Entry Process

Interested participants may submit entries through the special webpage on the official Kirei Note site or directly contact the award staff. Note that entry selection does involve a screening process, and not all submissions may be accepted.

Editor-in-Chief's Remarks

Kana Hashimoto, Editor-in-Chief of Kirei Note, shares insight: "Through the beauty experienced while traveling, I believe we can gently bring change to someone's everyday life. Kirei Note was born from the desire to communicate such 'heart-moving moments.' For seven years, our editorial team and writers have journeyed together, connecting with various people and brands, learning the stories behind their existence. In an age overflowing with information, we wish to cherish the beauty felt only through experience. The Kirei Note Award 2025 is our attempt to capture that essence. We aspire to discover 'beauty that accompanies daily life,' igniting small sparks of inspiration in people's hearts through the stories of award-winning brands and the people behind them. We hope you find beauty that softly nurtures your heart in your daily life."

About Kirei Note

Kirei Note is portrayed as "your partner in writing a personal note of 'beauty' that nurtures your daily heart." This web magazine, rich with stories of beauty from around the world, concentrates on beauty, travel, and lifestyle while broadcasting 'heart-moving beauty' through authentic experiences shared by the editorial team, writers, and readers. It boasts over 280,000 total followers on platforms like Instagram, LINE, and X, gaining popularity among discerning women in their 30s and 40s.

For more details and updates visit Kirei Note.

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For Inquiries
Piloton Co., Ltd.
Kirei Note Editorial Team: Hashimoto, Amano, Mihara
TEL: 03-6262-9855
MAIL: [email protected]