Crunch Fitness Opens Its Doors in Hallandale Beach
CR Fitness Holdings, a leading name in the fitness industry, has announced an exciting expansion with the grand opening of its newest club, Crunch Hallandale Beach. This impressive fitness facility, positioned at 1761 E Hallandale Beach Blvd, previously the site of a Big Lots store, is set to have its soft opening on September 25 and will celebrate its grand opening on September 27. This marks Crunch's commitment to enhancing the fitness landscape in Florida, with Hallandale Beach being the 60th location in the state and the 87th in total.
Spanning an impressive 31,000 square feet, Crunch Hallandale Beach represents an investment of $5 million and aims to deliver a unique fitness experience tailored to the local community. As a modern Crunch 3.0 facility, it diverges from conventional gyms by offering not just cutting-edge fitness equipment but also an invigorating atmosphere where members can feel motivated and engaged.
With a focus on superior amenities, the new location boasts a wide range of state-of-the-art features, including top-tier cardio and strength equipment, Olympic squat racks, and a dedicated group fitness studio. The facility also caters to various wellness experiences with its infrared sauna, hot studio for yoga and Pilates, a Ride cycle studio, boxing classes, dry saunas, HydroMassage®, tanning services, and the innovative HIITZone™ complete with turf area.
To ensure a seamless experience, the locker rooms have been designed spaciously and adhere to modern aesthetics, giving members a comfortable and convenient environment to prepare or wind down after their workouts.
Prior to the grand opening, Crunch Hallandale Beach will hold a sneak preview event titled "Sip-Sip Hooray" on September 23, where guests are invited from 5 PM – 8 PM. This event will include a ribbon-cutting ceremony at 6:30 PM and serve as an opportunity for potential members to tour the facility, meet the dedicated team, and explore exclusive founding member offers. For those eager to get started, the gym will officially welcome its first members during the soft opening hours that commence at 5 AM on September 25.
The grand opening festivities are set to run on September 27 from 7 AM to 7 PM, promising an exciting day filled with group fitness class demonstrations, personal training specials, giveaways and door prizes from local vendors, and complimentary samples of Celsius energy drinks, ensuring a fun-filled atmosphere for families.
Tony Scrimale, CEO of CR Fitness Holdings, expressed his enthusiasm for the new location, stating, "We’re thrilled to expand our South Florida footprint with the opening of Crunch Hallandale Beach. This new 3.0 location delivers premium amenities, the latest equipment, and a welcoming environment where the community can come together and have fun while reaching their fitness goals."
As CR Fitness Holdings strives to operate 100 locations across the nation by 2026, the leadership team, comprised of industry veterans with over 150 years of combined experience, currently runs 87 clubs across Florida, Georgia, North Carolina, Texas, and Tennessee, with ambitions to further expand into Arizona.
For fitness enthusiasts eager to join this new community, Crunch Hallandale Beach is currently offering a special promotion—join for $1 and enjoy the first month free. To learn more about the facility and the opening promotions, visit
CrunchHallandale.com.
About CR Fitness Holdings, LLC
CR Fitness Holdings is recognized as the premier franchisee of Crunch Fitness, reflecting its deep commitment to enhancing access to high-quality fitness experiences nationwide. With a focus on creating welcoming environments, CR Fitness Holdings continues to lead the charge in bringing enthusiastic fitness communities together.
About Crunch Fitness
Crunch Fitness stands out in the fitness industry by merging serious exercise with fun through its unique philosophy of "No Judgments." This approach cultivates an inclusive fitness environment that caters to various individuals and goals, supported by distinctive group fitness classes and innovative programming. With headquarters in New York City, Crunch serves a vibrant membership base exceeding three million individuals across more than 500 gyms globally, including locations in the U.S., Australia, Canada, and several other countries, emphasizing its rapid global expansion.