#United States #Crunch Fitness #Fitness Ventures #Madera #Madera Gym

Crunch Fitness Launches Crunch 3.0 Gym in Madera

Madera, California - December 11, 2025
Crunch Fitness has officially announced the upcoming opening of its new location in Madera, California, which is set to welcome fitness enthusiasts in the Spring of 2026. This impressive 40,000-square-foot facility, with a substantial investment of $5 million, will provide state-of-the-art amenities designed to cater to a diverse community of fitness seekers.

Located at 1143 Country Club Drive, inside the former Big Lots building, the gym aims to transform the fitness landscape in Madera by offering a fresh alternative for residents. This new location will be operated by franchisee Fitness Ventures, LLC, which already owns and manages several Crunch Fitness locations nationwide. The opening of Crunch Madera will mark Fitness Ventures' sixth location in California, expanding their footprint amidst plans for a broader national rollout in 2026.

Innovative Design

The Crunch Madera gym will debut the innovative Crunch 3.0 design, merging contemporary aesthetics with enhanced functionality. Members will be greeted by a redesigned front desk and lobby, which will reflect Crunch Fitness’s upbeat, inclusive atmosphere. The interior layout boasts expanded strength training areas, functional training zones, and cutting-edge equipment aimed at delivering an unparalleled fitness experience.

At the heart of Crunch Madera’s offerings is its HIITZone™, featuring TRX® systems and indoor turf, alongside Olympic lifting platforms. Group fitness studios will host various classes, including Ride cycling sessions, ensuring members can diversify their workout routines. Additionally, personal training sessions and the unique power half-hour circuit will be available for those looking for tailored fitness guidance.

Relaxation and Recovery Amenities

To support overall wellbeing, Crunch Madera will incorporate Relax & Recover® amenities characterized by HydroMassage® beds, tanning services, and saunas. Full-service locker rooms equipped with showers and Kids Crunch babysitting services will further enhance the family-friendly environment. This commitment to comfort and entertainment accentuates the brand's philosophy - making serious fitness fun.

Community Impact and Commitment

As part of its commitment to the Madera community, Crunch Fitness aims to foster a welcoming environment for everyone, regardless of fitness level. Brian Hibbard, CEO of Fitness Ventures, LLC, expressed enthusiasm for the new location: "We are excited to bring the Crunch brand to Madera. Crunch is for everyone, from the first-time gym-goer to the seasoned athlete. With a high-energy, fun environment and memberships starting at $9.99 per month, we have options to meet everyone’s goals and budget."

Crunch Fitness has consistently maintained its reputation as a leader in the fitness industry, being ranked #1 in the fitness category by Entrepreneur Franchise 500® for two consecutive years. The brand is also featured in the Inc. 5000 list of America’s fastest-growing companies, further validating its commitment to innovation and expansion.

Special Membership Offers

Prospective members are encouraged to visit CrunchMadera.com for more information on memberships, with special incentives for early sign-ups. The first 500 individuals to secure their membership will enjoy significant perks, including $1 down, one month free, a complimentary t-shirt, and discounts on personal training sessions.

Join the Crunch Community

Moreover, Crunch Madera is actively recruiting team members who are passionate about fitness and community service. Individuals who thrive in a dynamic environment and wish to contribute to a health-conscious culture are invited to apply through the CrunchMadera.com website.

As Crunch Fitness continues to expand its presence across the U.S. and beyond, it remains steadfast in its mission to create a supportive space for those looking to improve their health and wellbeing, one gym at a time.