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Samsonite's New Era of Sustainability

Samsonite, a global leader in travel products, is once again redefining the boundaries of the luggage industry with the introduction of two innovative limited edition collections - the ESSENS™ Circular and PROXIS™ Circular. These cutting-edge collections mark the brand's dedication to sustainability, now enhanced by the inclusion of Digital Product Passports. These passports provide crucial information about the materials used in the products, their sustainability credentials, and overall lifecycle impact.

Innovating for a Greener Future

In an era where environmental consciousness is paramount, Samsonite is committed to Our Responsible Journey, its comprehensive sustainability strategy. CEO Kyle Gendreau states, “These new limited collections underscore our commitment to continuously provide innovative products while maintaining the quality and durability our customers expect.” This sentiment embodies the ethos of the company as it seeks to make significant strides towards sustainability in the travel industry.

The ESSENS™ Circular Collection: A New Life for Waste

The ESSENS™ Circular collection is an impressive feat of recycling innovation. By repurposing materials from old, used luggage, Samsonite has created suitcases whose outer shells consist of at least 35% pre-owned recycled suitcases and 80% recycled materials in total. They have effectively reinvented waste into high-quality luggage.

Notably, 70% of the total material weight in an ESSENS™ suitcase is attributed to recycled substances. The sustainability success story behind this model emphasizes how Samsonite takes responsibility for its environmental footprint while offering exceptional products to its customers.

The PROXIS™ Circular Collection: Bio-Circular Revolution

On the other hand, the PROXIS™ Circular collection introduces bio-circular materials, a groundbreaking move for the brand. Utilizing an innovative process developed by LyondellBasell, with shells made from used cooking oil, this collection further pushes the boundaries of sustainable material sourcing. The exterior of the suitcase is crafted with 85% post-consumer recycled materials and a lining made of 100% recycled PET.

This collection achieves an impressive 65% bio-circular and recycled composition, highlighting Samsonite's commitment to not only minimal environmental impact but also to pioneering developments in sustainable product design.

Digital Product Passports: A Transparency Milestone

The introduction of Digital Product Passports serves as a game-changer in the luggage industry. This cutting-edge feature provides customers with detailed insights into the materials' origins and the environmental practices employed throughout production. By enhancing transparency, Samsonite aims to instill consumer confidence and promote informed purchasing decisions.

Designed and Manufactured in Europe

Both the ESSENS™ Circular and PROXIS™ Circular collections are designed, developed, and manufactured in Europe, embodying a commitment to quality and sustainability that follows the entire production process. With these collections, Samsonite is not just selling luggage; they are promoting a lifestyle of responsibility and environmental awareness.

With the launch of these collections, Samsonite reinforces its position at the forefront of sustainable innovation in the luggage market. As travelers become increasingly concerned about their environmental impact, brands like Samsonite that prioritize sustainability through innovation and recycling will surely lead the way in the industry's future.

For further information about these collections and their sustainability efforts, visit the Samsonite Circular page.