#Japan #Tokyo #Tokyo2025 #Hyakuemu #CineBridge

A Dream Collaboration: TBS Tokyo 2025 World Athletics and Hyakuemu Anime

TBS has officially announced a unique collaboration between the highly anticipated Tokyo 2025 World Athletics championship and the exciting anime film Hyakuemu, set to hit theaters on September 19, 2025. Beginning from August 29, 2025, viewers will be able to experience an original collaboration commercial that captures the essence of both events at various cinemas across the Tokyo metropolitan area, coordinated by CineBridge.

The collaboration heralds a new wave of excitement for fans of both athletics and animation, showcasing a film designed to amplify the strengths of both the spectacular athletics event and the story driven by the anime. The compelling narrative of Hyakuemu revolves around ambitious athletes mesmerized by the split-second glory of the 100 meters race. This collaboration is sure to ignite passion among athletics enthusiasts and reach a broader audience eager for inspiration and exhilaration.

Details of the Collaboration

TBS Tokyo 2025 World Athletics x Hyakuemu Commercial

• - Commercial Message Video: Watch Here
• - Screening Dates: August 29, 2025 – September 11, 2025 (subject to change)
• - Theaters Involved: 24 TOHO Cinemas across the Kanto region including Hibiya, Nihonbashi, Roppongi Hills, Shibuya, and more.
• - Featured Films: TOKYO MER - Running Emergency Medical Room: Nankai Mission and 8th Exit

We ask patrons to refrain from direct inquiries about this collaboration at theaters.

Theater Etiquette Video

• - Etiquette Video: Watch Here
• - Screening Dates: August 29, 2025 – September 11, 2025
• - Participating Theaters: 4 theaters in the Kanto region, including United Cinemas Toyosu and Aeon Cinema Makuhari New City.
• - Featured Films: Same as above.

About the Tokyo 2025 World Athletics

Marked as the first time in 34 years, the Tokyo 2025 World Athletics will commence on September 13, 2025, at the National Stadium, which served as the main venue for the Tokyo Olympics and Paralympics. Over 2,000 of the world’s top athletes will vie for the title of 'world’s best', showcasing their incredible talent on a global stage. Since 1997, TBS has passionately broadcast the thrill of past World Athletics events, and for this year, they plan extensive engagement activities leading up to the event and during the competition to elevate the value and excitement surrounding athletics.

For more information, visit the official TBS Tokyo 2025 World Athletics site: TBS Tokyo 2025.

About the Hyakuemu Anime

The film adaptation of Hyakuemu is based on the debut work of manga artist Uotani, known for his series Ch. - On Earth's Motion. It portrays the extreme passion and madness of those captivated by the fleeting moment of the 100m sprint. Following the story of two distinctive characters, Togashi—born with talent and a natural gift for speed—and Komiyama—an effort-oriented character who becomes enmeshed in the realm of athletics thanks to his encounter with Togashi. The film depicts their journey towards a decisive final race.

Featuring dedicated voice actors like Matsuzaka Tori and Somaya Shota, and directed by Iwaisawa Kenji, who has been awarded numerous prizes for his previous work Music, the film promises emotional depth and energy. Moreover, the theme song is an original piece by the popular band Official HIGE DANDISM, emphasizing the collaboration's vibrant essence.

For more about the film, visit the official website: Hyakuemu.

About CineBridge

CineBridge Inc. is a specialized advertising company within the film industry that focuses on cinema advertising and in-theater promotions. It has pioneered several initiatives in Japan, including projection mapping and theatrical naming rights, leveraging decades of industry experience to create innovative promotional strategies that inject freshness and value into cinema environments.

To learn more, visit the official CineBridge website: CineBridge.