Hisense to Lead the Way in Human-Centric Display Evolution at CES 2026
Hisense, a global leader known for its consumer electronics and home appliances, is set to make significant waves at the upcoming CES 2026. The company will introduce its theme "Innovating A Brighter Life", which showcases a future where display technology prioritizes human needs and experiences. This theme embodies Hisense's unwavering commitment to enhancing daily life through innovations that improve image quality, environmental sustainability, and emotional engagement with visual content in home settings.
In this pursuit, Hisense will unveil its latest advancements in RGB MiniLED technology. This innovative upgrade promises a new standard in color accuracy while enhancing visual comfort and energy efficiency. The technology represents a complete overhaul of the light source underlying the RGB MiniLED, marking a new era for the display industry and pushing the boundaries of what is possible.
In addition to display technologies, Hisense will showcase cutting-edge home appliances equipped with artificial intelligence and next-generation engineering innovations. These advancements illustrate how smart connected systems will shape contemporary living. Hisense firmly believes that a brighter life is achieved not through isolated products, but through an ecosystem designed to meet real human needs.
Under the motto "Innovating A Brighter Life", Hisense will convey that future screens will be designed with a people-oriented approach, signaling the beginning of a new era in display perfection starting with the upgraded RGB MiniLED technology.
Details of Hisense's Presence at CES 2026
- - Press Conference: Monday, January 5, 2026, at 10:00 AM PST
- - Location: South Convention Center, South Seas Ballroom F, Las Vegas, Nevada
- - Exhibition Dates: January 6-9, 2026
- - Booth Location: Booth #17704, Central Hall, Las Vegas Convention Center, Las Vegas, Nevada
About Hisense
Founded in 1969, Hisense is a recognized global leader in home appliances and consumer electronics, operating in over 160 countries. The company specializes in producing high-quality multimedia products, household appliances, and intelligent IT solutions. According to Omdia, Hisense ranks first globally in the segment of televisions larger than 100 inches from Q3 2023 to Q3 2025. As an official sponsor of the FIFA World Cup 2026, Hisense aims to engage audiences worldwide through global sports partnerships.
For further information and updates, Hisense's CES presence promises to be a cornerstone in the discussion around the future of display technology and smart living solutions.