Free eSIM for Visitors
2026-04-30 06:00:45

KDDI and Ocean Partner to Launch Free eSIM for Foreign Visitors in Japan

KDDI and Ocean Introduce Free eSIM for International Travelers in Japan



In an exciting development for foreign visitors to Japan, KDDI Corporation and Ocean Inc. have announced a partnership to launch the 'Japan SIM,' a dedicated eSIM service tailored specifically for international travelers. Starting from April 30, 2026, this initiative will allow visitors to have seamless access to mobile data upon their arrival in Japan, significantly enhancing their travel experience.

The 'Japan SIM' can be obtained through Ocean's duty-free platform, Ocean Tax Refund, giving users the ability to complete their data subscription and download the eSIM profile before even leaving their home country. This means that travelers can navigate their new surroundings immediately upon arrival without any connectivity issues.

To celebrate the launch of this service, a special campaign will run alongside the introduction, offering new users a promo code for unlimited data use for 24 hours free of charge, enabling them to explore Japan without the fear of exceeding their data limits.

Customizable Plans


One of the standout features of the Japan SIM is its flexibility. Travelers can choose from a range of eight different topping plans that cater to various data needs, including options for unlimited usage. Whether visitors require just a little data for navigation or a more substantial package for streaming and social media, there is an option to fit their individual requirements.

Integrating Duty-Free Services


KDDI and Ocean’s collaboration goes beyond mobile connectivity. By integrating their mobile communication services with duty-free shopping platforms, international travelers can not only secure their communication needs but also have early access to duty-free services. This integration aims to simplify the shopping experience by addressing the complexities arising from upcoming changes in duty-free regulations set to take effect in November 2026. As the refund application process will soon become more digital and smartphone-centric, this partnership is designed to streamline the process for visitors and retail partners alike.

This proactive approach positions KDDI and Ocean not only as leaders in providing technological solutions but also as enhancers of the overall customer experience during a traveler’s stay in Japan. By eliminating the need to navigate through complicated tax refund procedures on-site, they hope to improve customer convenience and create a more enjoyable shopping and tourism experience in Japan.

Benefits for Retailers


For retailers participating in the Ocean network, the initiative presents an additional avenue to connect with visitors who take advantage of these new mobile offerings. By providing a communication incentive at the point of sale, retailers can enhance the value of the duty-free shopping experience, potentially increasing both customer satisfaction and completion rates for tax refund processes.

Campaign Details


  • - Campaign Name: Ocean Tax Refund × Japan SIM Unlimited Data Giveaway
  • - Eligibility: International visitors utilizing the 'Ocean Tax Refund' service
  • - Benefits: Free unlimited access to the povo2.0 'Japan SIM' for 24 hours
  • - Conditions: New registrations for the 'Ocean Tax Refund' and new sign-ups for the povo2.0 'Japan SIM' are required

How to Use the Japan SIM


Visitors can easily register for the Ocean Tax Refund online or seek more information regarding the Japan SIM and its features through dedicated support pages. The platform is set to offer advanced digital experiences with a focus on convenience and user-friendliness, eliminating barriers commonly faced by international shoppers.

Conclusion


KDDI and Ocean have united to transform the way foreign visitors experience Japan, highlighting the significance of mobile connectivity in modern travel. With the Japan SIM and the Ocean Tax Refund's innovative approach to duty-free shopping, travelers can look forward to a seamless and enriching journey in Japan, keeping communication and shopping at their fingertips:

  • - _“Simplified, enjoyable, and efficient duty-free shopping experiences await all who visit,”_ says both companies’ representatives.

This partnership is indeed timely considering the anticipated changes to Japan’s tax refund system, embodying a commitment to enhancing the tourism landscape in Japan.

Company Backgrounds


  • - Ocean Inc.
- CEO: Hoshino Ryo
- Location: Ginza, Tokyo
- Established: May 2024
- Specializes in duty-free shopping experiences and tax refund platforms

  • - KDDI Corporation
- CEO: Matsuda Hiroshi
- Location: Takanawa, Tokyo
- Established: June 1, 1984
- Leading telecommunications enterprise in Japan.



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Topics Consumer Products & Retail)

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