VITAS New Flavors
2026-06-23 04:20:55

VITAS Launches New Flavors and Major Price Cuts for EAA Products

VITAS Introduces Exciting New Flavors



VITAS, a renowned nutrition brand, is thrilled to unveil four new flavors in their popular protein series, "Delicious Protein", and EAA lineup. Known for their commitment to enjoyable and effective nutritional products, VITAS continues to push the boundaries of taste and health. This new flavor launch comes with a significant overhaul of existing favorites, ensuring that customers can enjoy their fitness journey with delicious options.

The company has been gaining momentum with their protein and EAA series, which have received the prestigious international anti-doping certification, "Informed-Sport." This certification emphasizes VITAS's dedication to promoting safe and fair sports practices. Now, with the introduction of new flavors, fitness enthusiasts of all backgrounds will enjoy these products while maintaining peace of mind regarding their composition.

New Flavor Lineup


VITAS's latest launch includes three new flavors of whey protein and one new flavor of EAA. The whey protein offerings now feature the delightful "Apple Yogurt" and the sophisticated "Cafe Latte" flavors. Both designs cater to everyday fitness enthusiasts, with packaging sizes of 700g for regular users and 450g for those wishing to sample the flavors.

The lineup is further enriched by the elegantly blended "Milk Tea", another flavor that promises to satiate various taste preferences. Meanwhile, the EAA product range welcomes the refreshing "Plum Citrus" flavor, perfect for workouts. This innovative blend combines the tanginess of plum with a zesty citrus aroma, making it an ideal beverage for hydration during physical activities.

Upgraded Popular Flavors


In conjunction with the new flavors, VITAS has also revised their popular core products to enhance their appeal. The classic "Chocolate" flavor has been revitalized to deliver a richer chocolate experience, while the "Peach Yogurt" now includes an added yogurt presence for a smooth, refreshing sip. Additionally, the beloved "Kiwi" flavor in the EAA series has undergone improvements to enhance solubility and reduce any unpleasant aftertaste, turning the product into a drink that is as enjoyable as juice.

Price Reduction and Special Campaign


Furthermore, VITAS has made strides to enhance accessibility by implementing a significant price reduction on their EAA range. The previous retail price of ¥4,280 has now been lowered to ¥3,480 (excl. tax), with efforts taken to keep prices affordable amidst rising ingredient costs. This price adjustment reflects VITAS's commitment to making health products affordable for everyday consumers.

Moreover, to celebrate this announcement, VITAS is launching a special campaign on Amazon, where customers can avail of a 15% discount coupon on EAA purchases. This limited-time offer runs from July 1st to July 6th, with the coupon code "VITASEAA" providing a total value of just ¥2,958 (including tax).

About VITAS


Founded in 2021 with a mission to enhance vitality for all, VITAS prides itself on its domestic production and high standards of quality. Their focus on creating enjoyable and easy-to-use products caters not only to fitness trails but also to those beginning their health journeys. VITAS actively engages in various support initiatives for health and wellness, reflecting their ethos of expanding possibilities through sports.

For more details, visit the official VITAS website or check out their official Amazon store here. Follow VITAS on social media platforms including LINE, X (formerly Twitter), and Instagram for the latest updates and a glimpse into their vibrant community.


画像1

画像2

画像3

画像4

画像5

画像6

画像7

画像8

Topics Consumer Products & Retail)

【About Using Articles】

You can freely use the title and article content by linking to the page where the article is posted.
※ Images cannot be used.

【About Links】

Links are free to use.