Ayana Kato's New Food Brand: "Kato Family's Heartfelt Meal"
Celebrity Ayana Kato has officially launched her new food brand, "Kato Family's Heartfelt Meal," which promises to deliver healthy and delicious meals to households across Japan. The brand, developed in collaboration with Aikei Co., Ltd. of Nagoya, aims to make nutritious food accessible and enjoyable for everyone, starting with its first two products: "Heartfelt Pork Soup" and "Heartfelt Multigrain Porridge."
The Vision Behind the Brand
Ayana Kato created this brand with a personal mission: to support her husband, comedian Kato Cha, in maintaining his health as he aspires to perform energetically into his later years. This noble intention is reflected in the brand's core philosophy of being "gentle, delicious, and easy to prepare for anyone." The foundation of the products is based on a unique recipe using a versatile ice broth, developed through Kato's dedication to enhancing her husband's diet.
The first two offerings, "Heartfelt Pork Soup" and "Heartfelt Multigrain Porridge,” rely on the natural flavors of their ingredients without the use of additives. These ready-to-eat, retort-packed meals can be enjoyed simply by warming them up, providing quality nourishment with convenience in mind. They will be made available in cooperative lifestyle organizations throughout Japan starting in March, with Amazon sales commencing on March 10.
What is "Kato Family's Heartfelt Meal"?
Following the couple's unconventional marriage with a 45-year age gap, Ayana's determination to improve her husband’s nutrition has blossomed into this food brand. The secret weapon in their culinary arsenal is the "Ayana-style Versatile Ice Broth," which is designed to deliver deep umami flavor while being low in salt. This helps in maintaining a healthy diet, which is essential for anyone who wants to enjoy a long and active life.
Their first two products are not just appealing meals but are crafted to spread love and care within families. "Heartfelt Pork Soup" is a rich broth made from carefully selected ingredients rising from the traditional recipe of Kato's pork soup, featuring vegetables such as daikon, carrots, and burdock, along with tender pork, all simmered to extract their savory essences.
Conversely, the "Heartfelt Multigrain Porridge" enriches breakfast experiences with numerous ingredients. This porridge, packed with nutrition from 24 different elements—all harmonized with umami from katsuobushi (bonito flakes)—is developed for any time of day, be it breakfast, light lunch, or a late-night snack.
A Year of Development and Dedication
Creating high-quality food that meets her standards is no small feat. Ayana Kato, who has obtained certifications as a dietary and caregiving advisor, dedicated over a year to the product development process. She meticulously checked every detail—from the choice of ingredients to packaging design. Her commitment ensures that each meal provides warmth and comfort, fostering moments of joy during mealtime.
Moreover, the Aikei brand’s ethos of promoting "living beautifully, healthily, and joyfully" aligns perfectly with Ayana's vision, paving the way for a fruitful collaboration in this new venture.
Ayana's intention with this brand extends beyond the products themselves; it’s about sharing heartfelt meals and nurturing healthy living for families everywhere. As she continues to develop her culinary skills and further her knowledge, "Kato Family's Heartfelt Meal" aims to become synonymous with love and care in every bite.
Product Overview
- Content: 150g x 2 bags
- Ingredients: Daikon, carrots, burdock, katsuobushi, pork, miso, sesame oil, soy sauce, ginger paste, onion powder, sake lees.
- - Heartfelt Multigrain Porridge
- Content: 160g
- Ingredients: Japanese white rice, a blend of various grains, vegetables, soy sauce, katsuobushi, and more.
Scheduled to launch nationwide in March, customers can soon enjoy these unique offerings that marry health and delectable flavors seamlessly.
With this new launch, Ayana Kato not only aims to support her family but also to impart warmth and care through wholesome food, achieving her goal of ensuring everyone enjoys delicious meals that promote wellness.