Prime IV Hydration & Wellness: A Year of Growth and Innovation
In 2025, Prime IV Hydration & Wellness marks a significant chapter in its story of success in the health and wellness industry. This leading IV therapy franchise has continued to capture the attention of health enthusiasts nationwide, establishing itself as a pioneer in the field. With ambitious growth plans and a focus on innovation, the brand solidifies its position at the forefront of the wellness sector.
An Expanding Presence
Throughout 2025, Prime IV made impressive strides in its geographical expansion, opening 53 new locations across the United States. This growth included entry into two new markets, Connecticut and Nebraska, bringing the total number of active locations to 208. Additionally, the brand awarded 35 new franchise agreements, increasing the total sold locations to 324, covering 42 states and the District of Columbia. This expansion reflects Prime IV's goal to meet increasing consumer demands for health and wellness services, enhancing its footprint in the rapidly growing IV therapy market.
Record-Breaking Revenue
The brand's systemwide revenue crossed the $100 million threshold for the first time, witnessing a remarkable 41% growth year-over-year. This significant financial milestone was largely fueled by a robust demand for services, high membership levels, and strategic enhancement of unit economics. Highlighting the franchise's success, eight locations surpassed $1 million in annual revenue, with one location excelling beyond $3.2 million, marking the peak performance in the IV therapy franchise category.
Commitment to Innovation
Prime IV is committed to meeting the evolving needs of its clientele. In response to growing interest in proactive health solutions, the brand expanded its service offerings with the introduction of Buccal nutrient strips, Bioidentical Hormone Replacement Therapy (BHRT), and the Niagen treatment (NAD+ precursor). These innovations, backed by science and medical research, emphasize Prime IV's dedication to personalized wellness, ensuring that clients receive optimized and tailored services.
Supporting Franchisees
A significant component of Prime IV's success in 2025 relates to its unwavering support for franchise owners. Robust investments in training, technology, and operational systems were prioritized to enhance franchisee profitability and maintain operational excellence. By fostering a disciplined growth framework, Prime IV ensures that its franchise network can efficiently scale while maintaining consistency across all locations.
Recognitions and Accolades
Prime IV's accomplishments did not go unnoticed, as it received numerous accolades throughout the year. Among these were impressive rankings from Entrepreneur Magazine and Inc. Magazine. For the third consecutive year, Prime IV was recognized as the #1 franchise in the IV therapy category, evidencing its leadership within the industry. Along with high placements in other notable rankings, these awards underscore the brand's commitment to quality and service excellence, made possible through the dedication of its franchisees.
Looking Ahead: A Bright Future
As the company enters 2026 with robust momentum, plans are in place for further expansion and the introduction of new cutting-edge services, emphasizing enhanced customer experiences. Prime IV continues to prioritize franchisee support with investments aimed at optimizing systems and marketing strategies.
Those interested in exploring franchise opportunities with Prime IV Hydration & Wellness are encouraged to visit their website or reach out via email. By remaining committed to their mission of providing top-tier wellness services, Prime IV is poised for continued excellence in the health industry.
About Prime IV Hydration & Wellness
Founded in 2017 by visionary Amy Neary, Prime IV has rapidly ascended in the wellness business, known for its premier services, which include IV therapy and various wellness treatments. The brand's focus on crafting tailored wellness plans to meet individual health goals has positioned it as a trustworthy leader within the health and wellness space. With over 209 locations nationwide, Prime IV leads the way in providing advanced wellness solutions.
For additional information on Prime IV, visit
www.primeivhydration.com.