#World Insurance #Iselin #Insurance Industry #Smart Associates

World Insurance Associates Acquires William P. Smart Associates

World Insurance Associates LLC, a prominent player in the insurance brokerage industry, recently announced its acquisition of William P. Smart Associates, effective June 1, 2025. This strategic move marks a significant enhancement to World’s offerings, particularly within the personal and commercial insurance sectors related to the entertainment industry. The specific financial terms of the acquisition have not been disclosed, reflecting a common practice in merger and acquisition agreements.

William P. Smart Associates, based in Fairfield, New Jersey, has established itself as an expert in commercial insurance, with a focus on catering to the unique needs of the entertainment sector. This includes insurances that protect various facets of the industry, from production to individual artists and employees. Owner William P. Smart expressed enthusiasm about the merger, stating, “We are pleased to join World Insurance, where we can expand our client base and provide additional products and services.” This sentiment underscores the collective vision of both companies to bridge gaps in the market and enhance the support offered to their clients in navigating an increasingly complex insurance landscape.

Strategic Fit and Market Expansion
Rich Eknoian, CEO and Co-Founder of World Insurance Associates, welcomed William P. Smart Associates to the family, emphasizing that the acquisition would not only integrate but also strengthen their existing services. “The addition of this agency will expand World’s offerings in the personal and commercial insurance space,