#Japan #Shibuya #yorimichi KIMONO #Yamano Holdings #Sakamoto Denim

Discover yorimichi KIMONO

At yorimichi KIMONO, a specialized online shop by Yamano Holdings, traditional elegance meets modern comfort in an exciting fusion: customized denim kimonos. Recently launched, this service allows customers to order kimonos made from high-quality domestic denim tailored to their specific sizes. With this initiative, the brand encourages more people to "enjoy and live with kimonos`` as part of their everyday wardrobe.

A New Era of Kimono Fashion

The introduction of denim kimonos marks a significant development in the world of traditional Japanese garments. Yamano Holdings, led by President and CEO Yoshitomo Yamano, operates an extensive network of kimono shops across Japan, enhancing the accessibility and appeal of this classic attire. The newly available light Chambray denim kimono is particularly recommended for early summer, offering a stylish yet comfortable experience.

Yamano's Collaboration with Sakamoto Denim

This project sees a collaboration with Sakamoto Denim Co., renowned for its innovative dyeing techniques and commitment to quality since its inception in 1892. Located in Fukuyama, Hiroshima, Sakamoto Denim is celebrated for its use of natural indigo dye and has garnered a reputation for producing some of the world's finest denim. By leveraging Sakamoto's expertise, Yamano Holdings is introducing denim kimonos made from premium fabrics traditionally used in high-end European brands.

The Unique Qualities of Domestic Denim

While Okayama's Kurashiki area is often associated with denim production, Sakamoto Denim has tailored their offerings specifically for the kimono industry. Unlike standard jeans fabric, these kimonos utilize lighter, top-quality denim that ensures comfort while wearing. The unique selection of weaving techniques and high-quality threads provides a blend of elegance and resilience, echoing the timeless appeal of traditional silk fabric.

A Luxurious Feel with GIZA Denim

One of the standouts in the collection is the GIZA Denim, crafted entirely from premium cotton. Unlike typical denim which employs twill weave, GIZA utilizes plain weave to enhance the fabric’s delicate qualities. The result is a lightweight, non-stiff material with a sophisticated shine, reminiscent of the texture found in silk tsumugi kimonos, perfect for enhancing any outfit.

Stretch Denim That Emphasizes Comfort

Yamano Kimonos also feature stretch denim, meticulously woven to retain the traditional denim's qualities with delightful elasticity. This lightweight fabric, despite its sturdy construction, provides incredible comfort, making it an optimal choice for chic jackets and dresses favored by leading international fashion brands.

Lightweight and Breathable Chambray

Chambray denim represents an exceptional choice for warmer seasons. Made from Sakamoto's stretch denim, it offers a lighter and breezier feel, making it ideal for summer wear. This fabric ensures a pleasant wearing experience, making it perfect for daily use.

Embrace Eco-Friendly Fashion with Organic Cotton Indigo Denim

Moreover, the shop boasts an impressive selection of organic cotton indigo denim, dyed using natural processes. This environmentally-friendly material reflects a dedication to sustainable fashion practices while maintaining a refined and sophisticated aesthetic alike. The organic cotton used in this product is free from chemical treatments, allowing for a more natural connection with the environment.

Convenient Care and Versatile Styling

Each denim fabric is convenient for home washing, facilitating easy care for users. With an assortment of fabrics designed for various weather conditions, these kimonos can be cherished throughout the year. The Chambray option is particularly recommended for its lightweight and airy sensation, offering unmatched comfort for summer outings.

The Future of Traditional Kimonos

The launch of yorimichi KIMONO is a significant step towards modernizing traditional kimono fashion. By incorporating high-quality denim and allowing for personalized sizing, Yamano Holdings showcases how kimonos can transcend their conventional image, becoming a versatile part of contemporary wardrobes. With their commitment to enhancing lifestyle through unique and stylish products, they continue to resonate with customers seeking both beauty and functionality in everyday fashion.

For further information and to explore the collection, visit: Yamano Holdings.