#Japan #Tokyo #Summer Festival #Keana Nadeshiko #Ikebukuro Loft

‘Keana Nadeshiko Town Summer Festival 2025’ to Launch in Ikebukuro Loft!

This year, mark your calendars! From July 1 to July 31, 2025, Ikebukuro Loft will host the ‘Keana Nadeshiko Town Summer Festival 2025,’ an exclusive event by Ishizawa Laboratory, famous for its beloved skincare brand, Keana Nadeshiko. This vibrant festival will transform the store’s 10th floor into a nostalgic and playful environment that embodies the charming world of Keana Nadeshiko.

Festival Highlights

1. Exciting Lucky Draw
One of the main attractions of the festival will be a lucky draw where attendees can win exciting prizes including popular products and exclusive original merchandise. Drawing tickets can be obtained and presented to the event staff during the festival hours for a chance to win.

Lucky Draw Times:

• - Date: July 1 (Tue) to July 31 (Thu)
• - Hours: 1:00 PM to 7:00 PM

(Note: These hours differ from Ikebukuro Loft's standard operating hours.)

How to Enter the Lucky Draw:
There are two ways to receive your drawing ticket:
1. Spend 1,000 yen (tax included) or more on any Nadeshiko series product at Ikebukuro Loft and receive one ticket.
2. Pick up a special uchiwa fan at the JR Ikebukuro Station East Exit, which will come attached with a ticket.
- Get a double chance by using this fan at the stamp station located in the festival area!

Uchiwa Distribution Period:

• - July 1 (Tue) to July 31 (Thu) from 1:00 PM to 6:00 PM (the schedule may change based on weather conditions).

Prizes Include:
1. Grand Prize: Complete Set of Keana Nadeshiko Rice Series
2. Second Prize: Lunch Box & Chopsticks Set from Nadeshiko General Store
3. Third Prize: Original Pringles featuring Nadeshiko-chan
4. Fourth Prize: Rice Mask and Tightening Mask Set (one of each)
5. Fifth Prize: Upcycled Original Coaster featuring Nadeshiko-chan
6. Sixth Prize: Original Stickers featuring Nadeshiko-chan

2. The ‘Clear Pores Game’
Frustrated with problematic pores? Join the ‘Clear Pores Game’ where you can gently wash away blackheads and dead skin using a foamy baking soda-infused cleanser. Compete for high scores as you aim for clearer pores!

Event Details

Duration & Hours:

• - When: July 1 (Tue) to July 31 (Thu), 2025 (Note: The final day extends to 7:30 PM)
• - Hours:

- Monday to Saturday: 10:00 AM to 9:00 PM
- Sunday and Holidays: 10:00 AM to 8:00 PM

Location:

• - Ikebukuro Loft 10th Floor, Yodobashi HD Ikebukuro Building

(For more details, visit: Ikebukuro Loft Shop)

Please note that the event details are subject to change based on various circumstances. We are excited to celebrate the 18th anniversary of the Keana Nadeshiko brand this year, which began with the launch of the baking soda scrub face wash in 2007. From skincare to body care and makeup, a wide range of products continues to evolve to meet customer needs.

Join us for a summer of fun, friendship, and unique experiences with Nadeshiko-chan! Don't miss out!