NEXT Market Achieves Major Milestone in Gaming Economy
On October 2, 2025, LINE NEXT Inc., a subsidiary of LINE Yahoo, announced that its newly launched in-game C2C marketplace, the NEXT Market, has reached a staggering total transaction volume of $15 million within just one month of its launch. The marketplace, which operates within the popular MMORPG 'LORDNINE: Infinite Class,' has garnered interest from users in 35 countries and regions, achieving an impressive average revenue per paying user (ARPPU) of $1,500—28% higher than the average gaming user.
The NEXT Market is uniquely designed to securely connect players’ accounts with Asian servers, enabling seamless item trading for users around the globe. By supporting localized payment options, including transactions in USD₮ (a stablecoin), the platform ensures both safety and convenience while linking wallets to in-game accounts.
Furthermore, the 'Mission & Reward' program incentivizes player engagement by rewarding them with USD₮ for completing in-game missions. This approach fosters a vibrant ecosystem driven by gamers. Detailed information about the NEXT Market can be found on the official site:
NEXT Market.
Key Achievements in the First Month (Since Launch on August 7)
- - Expansion of USD₮ Transactions: Over 41% of total transactions were conducted using USD₮. Remarkably, more than 90% of the USD₮ earned from rewards were reinvested in the marketplace, validating the effectiveness of stablecoins as a reliable and convenient payment option in the gaming economy.
- - User Loyalty: C2C users displayed exceptional retention rates, with 89% continuing to make transactions 30 days after their first purchase—approximately eleven times higher than typical gaming users.
- - Cross-Border Trading: Enhanced by a user-friendly and secure transaction experience leveraging stablecoins, over 200,000 cross-border transactions were completed by users from more than 35 countries and regions.
These achievements underscore the rising global acceptance of the C2C ecosystem supported by 'LORDNINE,' especially in markets like Japan, Thailand, and the Philippines. The NEXT Market is emerging as a driving force in sustainable growth within the gaming industry.
Looking ahead, LINE NEXT will continue to expand the incentive-driven ecosystem within the game, focusing on introducing exclusive transaction items for the NEXT Market and enhancing the 'Mission & Reward' program to encourage broader participation.
About LINE NEXT Inc.
LINE NEXT Inc. is the U.S. branch responsible for operating the Web3 platform business under LINE Yahoo, aiming to build a global Web3 ecosystem. More information is available at
LINE NEXT.
About LORDNINE
'LORDNINE: Infinite Class' is an MMORPG developed by NX3 Games and published by Smilegate. With its unique strategy, allowing players to switch weapons and skills freely during battles, and deep customization through over 54 ability tags supporting more than 60 class combinations, this game has quickly gained popularity. After launching in South Korea in July 2024, it reached the top spot on both Google Play and Apple App Store. For further details, please visit the official site:
LORDNINE.
Disclaimer: All items in the NEXT Market for 'LORDNINE' are for use in the game and do not represent a financial asset. For more information about the game, please refer to the official website:
LORDNINE Official.