ZENB's New Addition: Fuwamochi Roll
Starting January 14, 2026, ZENB Japan is set to revolutionize gluten-free bread with their latest launch: the Fuwamochi Roll. This innovative product stems from their popular ZENB Bread series, which replaces wheat flour with yellow pea flour, promoting a health-conscious approach to delicious bread.
The new Fuwamochi Roll incorporates organic Japanese brown rice to enhance a fluffy and chewy texture, making it ideal for a variety of meals and snacks. Whether you’re looking to spread butter or jam, or create a delightful sandwich, the design of this bread with pre-made slices makes it incredibly user-friendly.
A Vision for Guilt-Free Eating
The philosophy behind ZENB Bread is clear: to create delicious bread that everyone can enjoy without the restrictions typically associated with gluten-free diets. Packed with dietary fiber, iron, and other essential nutrients, this bread has already sold over 6 million units, gaining popularity for its unique taste and health benefits.
In response to customer feedback gathered during a survey, which indicated that over 61% of consumers desired simple, healthful options, ZENB decided to introduce the Fuwamochi Roll as a straightforward, yet appealing choice for everyday consumption.
Seamlessly Integrating into Daily Meals
The Fuwamochi Roll has a convenient serrated edge for easy filling, allowing busy individuals to whip up quick breakfasts or light lunches without hassle. Toasting the bread results in a crispy outer layer while retaining the soft, chewy inside, making it perfect for any time of the day.
Quality Ingredients for a Healthier Choice
The secret to the Fuwamochi Roll’s enjoyable texture lies in its ingredients. The combination of yellow pea flour and aromatic Japanese brown rice allows ZENB to create a gluten-free alternative that feels indulgent. Meticulously controlling the fermentation and baking processes further ensures that the bread remains soft and enjoyable without the gluten usually found in regular bread.
Endorsed by Culinary Experts
Celebrity chef Shuichi Oosawa, a notable figure in the baking community and recipient of several awards, has praised the Fuwamochi Roll for its ability to offer a satisfying culinary experience without unhealthy compromises. According to Oosawa, the balance of flavor and nutrition in ZENB Bread tackles the age-old dilemma of enjoying great-tasting food while maintaining a healthy diet.
Nutritional Benefits for All
The Fuwamochi Roll uses whole yellow peas, ensuring no animal-derived ingredients like milk, eggs, or butter. This commitment not only enhances the flavor and nutritional profile but also supports dietary needs, offering over 5.6g of protein, high fiber content, and essential vitamins, all while keeping calories low—each roll contains less than 190 calories.
Shelf Life and Convenience
One of the standout features of the Fuwamochi Roll is its long shelf life; it can be stored at room temperature for up to four months. This makes it an excellent choice for busy mornings or unexpected cravings, providing a tasty and nutritious option whenever needed.
The Sustainable Superfood
Yellow peas have been a part of traditional diets in regions like Scandinavia and Greece for generations. They are rich in dietary fiber, resistant starch, and various essential minerals, making them a fantastic plant-based protein source. Additionally, legumes such as yellow peas are seen as environmentally friendly, requiring less fertilizer thanks to their nitrogen-fixing properties.
Where to Find ZENB Products
The Fuwamochi Roll will be launched on the ZENB official website and various e-commerce platforms, including Amazon, Rakuten, and more. With a competitive price of ¥274 per roll, it’s easy to incorporate healthy eating into everyday life.
For more details about the product, visit
ZENB's official site and explore their diverse product line designed for a well-balanced lifestyle.