Amilia Secures $35 Million to Propel Recreation Management Software Innovation

Amilia, a prominent name in management software and payment solutions for the community and recreation sectors, has announced the successful completion of a $35 million funding round. This financial injection is poised to accelerate the company’s growth and push the boundaries of innovation in the recreation and membership management industry.

A Pioneering Force in the Community Sector

Established in 2009, Amilia has diligently positioned itself as a leader in providing tools that support community organizations such as YMCAs, JCCs, and various Parks and Recreation agencies. Currently, the company supports over 6,600 locations across North America. Through its platform, Amilia enhances operational efficiency by helping manage everything from registrations and payments to memberships for over 1 million participants, facilitating nearly $1 billion in transactions annually.

The latest funding round was led by Vertu Capital, a private equity firm with a strong focus on investing in high-potential technology firms. The round also saw participation from current investors Export Development Canada (EDC), the Canadian Business Growth Fund (CBGF), and Investissement Québec (IQ). This diverse investor base not only underscores the confidence in Amilia’s market strategy but also highlights the broader commitment to enhancing community services through technology.

Innovation at the Heart of the Mission

Hugo Lachance, CEO of Amilia, expressed enthusiasm about the new investment. He emphasized that the additional funds will allow the company to accelerate product innovation and extend its reach within the recreation sector. “This investment enables us to deepen our commitment to the organizations we serve by enhancing our product offerings tailored particularly for nonprofits,” Lachance stated.

The timing of this funding is significant. While many software providers in the industry may be tapping the brakes on growth, Amilia’s partnership with Vertu Capital positions it to forge ahead, delivering cutting-edge tools designed to simplify operations and strengthen community engagement.

Eric Kafka, Partner at Vertu Capital, noted the vast potential in the recreation market. “Amilia has developed a mission-critical platform alongside reputable customer satisfaction standards. There’s immense opportunity to expand their product offerings and broaden market reach,” he remarked. As a pivotal part of this transaction, Kafka will join Amilia's Board of Directors, bringing valuable insights and guidance as the company navigates its growth trajectory.

Strong Support from Existing Investors

Confidence in Amilia’s vision is echoed by its existing investors, CBGF, EDC, and IQ, who once again have shown their support during this funding round. They released a joint statement affirming their belief in Amilia’s mission, highlighting a remarkable growth of over 130% in revenue since 2022 — a clear indicator of strong market fit.

Greg Smith, a spokesperson for CBGF, shared, “As early investors, witnessing Amilia's growth has only fortified our commitment to the company. We are excited to continue supporting Amilia in scaling its impact across the recreation and membership space.” The successful funding round is a testament to the growing recognition of Amilia's innovative approach and its relevance in today’s fast-evolving market landscape.

Looking Ahead

With this $35 million funding, Amilia is set to elevate its game, further investing in technology and its burgeoning team. The company aims to continue championing the needs of community-centered organizations, thereby solidifying its role as an essential partner in cultivating community engagement and satisfaction.

As the recreation industry continues to evolve, Amilia's commitment to innovation and improving service delivery options remains steadfast. Their mission to simplify management processes for organizations offering activities and memberships is more crucial than ever—ensuring that communities can thrive through accessible recreational services.

To find out more about Amilia and its vision for the future, visit Amilia's website.