TCL Launches Innovative TCL ECORA™: Sustainable Material Revolutionizing Consumer Electronics
TCL Unveils TCL ECORA™: A Revolutionary Sustainable Material
In a groundbreaking announcement, TCL has unveiled its latest innovation - TCL ECORA™, a cutting-edge material originating from upcycled ceramic waste and plastic. Unveiled at the IFA 2025 exhibition, this material is believed to be the first of its kind in the consumer electronics industry. With plans to incorporate TCL ECORA™ into various products, including TV back panels and air conditioning units, TCL is set to reshape the landscape of sustainable design in technology.
A Material with Cultural Significance
TCL ECORA™ draws inspiration from ancient Chinese porcelain craftsmanship, showcasing not only durability but also aesthetic appeal. The material is sourced from ceramic waste generated in Jingdezhen, known as the