#Japan #Tokyo #sustainable tourism #GSTC #Tricolage

Reaffirming Commitment to Sustainable Tourism

Tricolage Corporation, headquartered in Shibuya, Tokyo, has successfully reacquired its Global Sustainable Tourism Council (GSTC) Tour Operator Certification. This achievement was recognized following a thorough evaluation by Bureau Veritas Japan, a third-party international certification body based in Yokohama, Kanagawa. Tricolage's reacquisition of this certification marks a significant milestone as it is the first in Japan to receive GSTC Tour Operator Certification again after an initial acquisition in December 2022.

The GSTC operates as a non-profit organization committed to establishing standards for sustainable travel and tourism. It includes membership from governmental organizations and private entities around the globe. The certification is based on four crucial pillars:

1. Sustainable Management - Implementing long-term strategies that balance business growth with responsible tourism practices.
2. Socio-Economic Impact - Supporting local communities through ethical tourism and contributing to economic development.
3. Cultural Impact - Preserving and promoting local traditions and cultural heritage.
4. Environmental Impact - Minimizing the environmental footprint.

Tricolage has worked diligently towards achieving and renewing the GSTC certification, which is recognized as one of the most stringent certification processes in the tourism industry. Completing this renewal reaffirms the company’s ongoing dedication to sustainable tourism and its positive impact on the industry.

Comments from Industry Leaders
Masayuki Nakagawa, Director of System Certification Business Division at Bureau Veritas Japan, congratulated Tricolage on this achievement, noting that their commitment to practicing sustainable tourism across environmental, social, and economic dimensions represents a significant shift for Japan's tourism industry. He emphasized that Tricolage’s progress in sustainability was firmly validated through comprehensive evaluations under international standards set by Bureau Veritas.

Benjamin Wong, the CEO of Tricolage Corporation, reflected on the importance of this certification renewal, considering it a pivotal moment for the company. With four consecutive years of GSTC certification, he recognized the significance of this renewal, especially as it showcased Tricolage's practices aligned with the internationally recognized GSTC standards through rigorous third-party evaluation for the first time. Wong stated, "Sustainability is not a one-time achievement for Tricolage but an ongoing process of continuous improvement. We will continue our close collaboration with partners and local communities to promote sustainable tourism within Japan and globally."

Company Background
Tricolage Corporation offers consulting services focused on sustainable tourism, catering to government agencies, local municipalities, tourism organizations, and business operators such as hotels and travel companies. They provide support through training and content supervision related to sustainable tourism initiatives. Additionally, they specialize in inbound travel planning and operations, targeting high-net-worth individuals and international corporations.

For inquiries regarding this achievement, please contact:

• - Fumiko Yoshida
• - Phone: 03-6822-8580
• - Email: [email protected]

The company's commitment to sustainable practices not only enhances its brand reputation but also contributes positively to the future of Japan’s tourism landscape. Tricolage continues to be at the forefront of the sustainable tourism movement, signifying an inspiring example for others in the industry.