Delighting Taste Buds with the New Home Run Bar Strawberry & Melon Ice Cream Treat

New Release: Home Run Bar Strawberry & Melon

Kyodo Dairy Corporation, headquartered in Chuo, Tokyo, has announced the launch of its latest product from the beloved Home Run Bar series. This new treat, available starting March 30, features a delightful combination of strawberry and melon juices, appealing to both children and adults alike.

Originating in 1960, the Home Run Bar holds the title of Japan's first ice cream bar with a prize-winning draw and has become a long-standing favorite for over 65 years. Kyodo Dairy has consistently catered to various taste preferences over the decades while aiming to rekindle the childlike spirit in all ages through their products.

The newly introduced Home Run Bar Strawberry & Melon boasts two delicious layers: a refreshing ice layer made from real fruit juice and a milky ice cream layer. The ice layer incorporates 6% of both strawberry and melon juices—resulting in a juicy sweetness from the strawberry and a rich, refreshing essence from the melon. The core provides a smooth, milk-infused flavor that offers a light yet fulfilling taste experience when enjoyed.

To further engage its consumers, the company has launched an exciting digital campaign accessible via LINE. This campaign invites fans to participate in fun rewards while enjoying their favorite ice cream.

Campaign Overview

Campaign Name: Fun Family Present
Eligible Products:

- Home Run Bar Assorted Pack: Vanilla & Chocolate
- Home Run Bar Assorted Pack: Milk & Caramel
- Home Run Bar Assorted Pack: Strawberry & Melon

How to Enter:

- Collect points by scanning the QR code found inside the packaging, add the official LINE account, and accumulate points to redeem prizes.

Prizes:

- Hit Prize: Four points will enter you to win a 500 yen digital gift on the spot!
- Home Run Prize: Score a home run, and you instantly receive a Home Run Bar original pass case!
- Mileage Prize: Collect 20 points each month for the first 50 entrants to win a Home Run Bar original pass case!

Number of Winners:

- Hit Prize: 6000 winners annually
- Home Run Prize: 600 winners annually
- Mileage Prize: 600 winners annually (50 per month)

Important Notes:

- Points can only be collected once per code.
- Any communication costs incurred are the consumer's responsibility.
- Prize details may change without notice.
- Only one entry is allowed for the Mileage Prize unless stated otherwise.

Product Details

- Product Name: Home Run Bar Strawberry & Melon
- Type: Ice Confection
- Volume: 360ml (45ml x 8 sticks)
- Storage Temperature: Freezer (-18°C or below)
- Calories: Strawberry 40 kcal / Melon 40 kcal
- Release Area: Nationwide
- Suggested Retail Price: 450 yen (excl. tax)
- Release Date: March 30, 2026

About Home Run Bar

The Home Run Bar, introduced as Japan's first ice cream with a prize since 1960, continues to celebrate its rich legacy this year. Exciting flavors and prizes are regularly introduced in tune with changing consumer preferences and trends. Past prizes have included intriguing items like flying saucer toys and speed guns, with recent rewards incorporating modern gadgets, including drones and LINE smart speakers. The Home Run Bar is dedicated to delivering the thrill and excitement of prize-winning fun!

About Kyodo Dairy Corporation

Founded in Nagano in December 1953, Kyodo Dairy aims to create a new dairy farming business model. Joining the Zen-Noh Group in June 2022, Kyodo Dairy adheres to the philosophy of 'coexistence in dairy farming and the dairy industry.' The company is committed to sourcing quality raw milk daily and focuses on technological advancements and product research. Continuing to support local dairy farming through attentive care by their in-house veterinarians, Kyodo Dairy aims to be a brand loved by both producers and consumers.

For inquiries regarding the product, please contact us at Kyodo Dairy Customer Service: 0120-369817 (Milk is Wonderful) from 9:00 to 17:00, or visit our website at Kyodo Dairy Corporation.