AUBRIOT's Spring/Summer Collection: Timeless Elegance
The much-anticipated pop-up shop for AUBRIOT, a brand renowned for its timeless allure, is set to launch on April 23 at the third floor of Takashimaya's main building in Tamagawa. This pop-up will showcase the exquisite Spring/Summer 2025 collection, drawing inspiration from the refined aesthetic of 16th-century Italian Renaissance court culture. The collection encapsulates elements of contrasting textures, harmonious color palettes, and innovative silhouettes.
As we approach its third season since debuting in Spring 2024, AUBRIOT aims to express modern elegance through various styles. This season's theme, based on the Italian fashion code known as `Sprezzatura`, suggests an effortless sophistication that embraces a casual, yet calculated approach to dressing. The contemporary pieces will feature subdued colors, intriguing textures, and unique forms, all designed to infuse everyday life with refined elegance.
This collection is created for today’s multifaceted women, who reveal their enchanting grace through eclectic and chic looks. AUBRIOT presents a range of clothing that resonates with sophisticated women eager to enjoy a dash of playful noise in their everyday outfits.
Notable items include:
- - A topper coat featuring original floral motifs rendered in chemical lace,
- - A flared skirt adorned with oriental feather motifs embroidered on lightweight organza from India's VENTURES,
- - A cropped jacket woven from sweet-textured houndstooth fabric by the Italian brand FERLA.
Also on display will be a stylish cardigan showcasing an impressive silhouette using luxurious Liliane tape yarn, and a captivating dress made from linen-cotton blend that provides a unique shape without being overly sweet. Visitors will also find a sharp pullover shirt in a deep V-neck crafted from materials sourced from Italian shirt maker ALBINI, complemented with coordinating bottoms.
Pop-Up Shop Information
The pop-up shop will run from April 23 to April 29 at:
- - Location: Takashimaya Main Building, 3rd Floor, T-Stage 3, 3-17-1 Tamagawa, Setagaya, Tokyo.
- - Contact: 03-3709-3111.
Explore the Collection
Every piece in AUBRIOT's 2025 Spring/Summer collection reflects the brand's ethos of timeless yet contemporary design. Prices start from ¥15,000 for cut & sewn items and can go up to ¥165,000 for luxurious coats. To view the full collection, you're encouraged to visit the official site or the pop-up shop during its operational days.
AUBRIOT Brand Overview
AUBRIOT is inspired by the charming rue Aubriot in Paris, adorned with 18th-century stone buildings. The concept behind the brand includes enjoying ambiguity while balancing elegance with a touch of creative imbalance. The target audience is sophisticated women who prioritize high-quality clothing that endures trends over time.
With its unique design approach, AUBRIOT represents a collection that allows for individual expression. Steeped in elegance, the pieces are meant to be cherished for years to come, embodying AUBRIOT's commitment to offering garments that maintain their appeal far into the future.
For more information, visit the
Official Website and follow AUBRIOT on
Instagram.
Join us at AUBRIOT's pop-up shop and embrace a new season of sophisticated fashion that celebrates your style and individuality.