Ho Chi Minh City Showcases Unique Tourism Opportunities at WTM London 2025

The Ho Chi Minh City Department of Tourism is making significant strides in promoting its tourist attractions at the esteemed World Travel Market (WTM) London 2025. This event, held at the ExCeL center in London from November 4 to 6, serves as a vital platform for the city to elevate its international tourism profile, with a special focus on attracting visitors from Europe.

Strengthening Global Partnerships

As part of its strategic approach at WTM London, Ho Chi Minh City aims to forge and enhance relationships with key global tourism partners. By showcasing its cultural, historical, and culinary resources, the city is positioning itself as a remarkable destination for international tourists. The Vietnam National Booth highlights the unique potential of Ho Chi Minh City, paving the way for collaboration with influential travel agencies and media outlets from the UK and Europe.

One of the primary objectives of this initiative is to conduct comprehensive research into the international tourist market, particularly focusing on British visitors. This effort aims to establish strong business partnerships with major global travel corporations, thus promoting sustainable growth within Vietnam's tourism sector.

Engaging Events and Initiatives

The promotional activities organized in London include participation in various conferences and seminars designed to keep local stakeholders updated on global tourism trends. This exposure allows Ho Chi Minh City to adopt advanced marketing strategies and models, enhancing its competitiveness in the global market.

On November 4, a dedicated meeting with UK tourism partners will take place, offering insights into Vietnam's new visa policies and efforts to engage British tourists more effectively. The event will have an impressive attendance, including Mr. Ha Van Sieu, Vice Chairman of the Vietnam National Authority of Tourism, and Ms. Nguyen Cam Tu, Director of the Ho Chi Minh City Tourism Promotion Center, alongside over 100 representatives from 28 countries.

Emphasizing Sustainable Tourism

Ms. Nguyen Cam Tu expressed confidence that Ho Chi Minh City tourism is entering a pivotal new era, boasting remarkable resources and a range of unique products tailored to attract both British and European tourists. Recent years have witnessed substantial growth in international arrivals to the city, attributed to advancements in digital transformation, sustainable tourism practices, and an overall enhancement of visitor experiences.

In a bid to foster a welcoming environment, the city is committed to promoting green tourism and public-private partnerships that contribute to the development of a smart and safe destination. Visitors can expect a vibrant and diverse range of activities and experiences that highlight the best of what Ho Chi Minh City has to offer.

For those interested in exploring this dynamic city, further information can be found at the official Ho Chi Minh City tourism website, visithcmc.vn, and via its social media presence on Facebook, under the page Vibrant Ho Chi Minh City.

In conclusion, the strategic engagement at WTM London 2025 marks a significant step for Ho Chi Minh City in enhancing its global tourism appeal. As it seeks to draw in international visitors, particularly from Europe, the city is well-positioned to emerge as a premier travel destination in the coming years.