Huawei Unveils Intelligent Solutions for SMEs at European Autumn Launch 2025
In a significant step towards empowering small and medium enterprises (SMEs), Huawei recently unveiled innovative solutions at the HUAWEI eKit European Autumn Launch held in Madrid. The event, which took place on November 6, 2025, was attended by over 130 distribution partners from 15 European countries. Under the theme of "Together for Smart Growth," Michael Ma, Vice President of Huawei and President of the ICT Product Portfolio Management Solution division, welcomed attendees. He emphasized the importance of fostering strong partnerships to create shared value, especially in the rapidly evolving tech landscape. Steven Qin, President of Huawei's European Marketing and Sales for ICT Solutions, took the stage to discuss the HUAWEI eKit 4+10+N SME Intelligence Solutions designed specifically for SMEs. This newly launched product line aims to facilitate the adoption of smart technologies across four critical business scenarios: smart offices, retail, education, and healthcare.
Huawei's 4+10+N strategy addresses specific needs faced by SMEs. The framework breaks down into four main scenarios, each designed to optimize operations and foster growth. The ten comprehensive solutions include practical applications such as administrative functions, lodging services, and digital diagnostic platforms. Additionally, the letter 'N' signifies a range of top-tier products tailored to these diverse scenarios.
Among the 26 products introduced, the HUAWEI eKitEngine series AR180, a class-leading enterprise router, and the new IdeaHub with artificial intelligence features were highlighted. This suite of offerings is engineered to streamline operations and enhance user experience by integrating routing, switching, Wi-Fi, and VPN functionalities into one compact unit.
Qin made it clear that Huawei aims to manage complexity so that customers and partners can focus on their core competencies. He stated, "We pride ourselves on solid partnerships with distributors and installation firms, sharing resources to support SMEs on their journey toward full digitalization."
Recognizing the significant contribution of SMEs to Europe's GDP, Huawei aims to eliminate technological barriers and skill shortages faced by these enterprises. The new HUAWEI eKit Intelligence solutions are tailored for ease of use and quick applicability to boost efficiency and drive growth. Many SMEs are increasingly reliant on externally developed intelligent solutions to overcome barriers to AI implementation that they cannot tackle alone. These businesses seek out tools that are not only user-friendly but also designed to enhance overall productivity.
Historically, installation companies utilized complex subcontracting models that were often inefficient for deploying these advanced technologies. In response, Huawei revamped its distribution model by transitioning from a product-centric approach to offering comprehensive scenario-based solutions, simplifying the process for installation firms.
During the launch event, three European distribution partners presented case studies showcasing the successful application of Huawei's solutions. The event culminated in a ceremonial signing, marking new partnerships with Spanish and German firms, underscoring the collaborative spirit that Huawei seeks to foster in its business ecosystem. By sharing resources and insights, Huawei and its partners aim to facilitate the full digitalization of SMEs, ensuring they remain competitive and resilient in the face of ongoing technological advancements.
Tailored Solutions for SMEs
Huawei's 4+10+N strategy addresses specific needs faced by SMEs. The framework breaks down into four main scenarios, each designed to optimize operations and foster growth. The ten comprehensive solutions include practical applications such as administrative functions, lodging services, and digital diagnostic platforms. Additionally, the letter 'N' signifies a range of top-tier products tailored to these diverse scenarios.
Among the 26 products introduced, the HUAWEI eKitEngine series AR180, a class-leading enterprise router, and the new IdeaHub with artificial intelligence features were highlighted. This suite of offerings is engineered to streamline operations and enhance user experience by integrating routing, switching, Wi-Fi, and VPN functionalities into one compact unit.
Qin made it clear that Huawei aims to manage complexity so that customers and partners can focus on their core competencies. He stated, "We pride ourselves on solid partnerships with distributors and installation firms, sharing resources to support SMEs on their journey toward full digitalization."
Bridging the Technology Gap
Recognizing the significant contribution of SMEs to Europe's GDP, Huawei aims to eliminate technological barriers and skill shortages faced by these enterprises. The new HUAWEI eKit Intelligence solutions are tailored for ease of use and quick applicability to boost efficiency and drive growth. Many SMEs are increasingly reliant on externally developed intelligent solutions to overcome barriers to AI implementation that they cannot tackle alone. These businesses seek out tools that are not only user-friendly but also designed to enhance overall productivity.
Historically, installation companies utilized complex subcontracting models that were often inefficient for deploying these advanced technologies. In response, Huawei revamped its distribution model by transitioning from a product-centric approach to offering comprehensive scenario-based solutions, simplifying the process for installation firms.
Showcase of Success Stories
During the launch event, three European distribution partners presented case studies showcasing the successful application of Huawei's solutions. The event culminated in a ceremonial signing, marking new partnerships with Spanish and German firms, underscoring the collaborative spirit that Huawei seeks to foster in its business ecosystem. By sharing resources and insights, Huawei and its partners aim to facilitate the full digitalization of SMEs, ensuring they remain competitive and resilient in the face of ongoing technological advancements.
Topics Business Technology）
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