Finnair Launches Avios Subscription Service to Enhance Member Loyalty
Finnair, the national airline of Finland, has taken a bold step into the future of loyalty programs with the launch of its new Avios subscription service, powered by Plusgrade. This innovative service aims to provide a seamless and predictable way for Finnair Plus members to earn Avios points, a key component in the airline’s loyalty program. This initiative is designed to not only enhance the travel experience but also to cultivate a stronger bond between the airline and its customers.
A Flexible Approach to Earning Avios
The newly introduced subscription service allows Finnair Plus members to opt for either monthly or annual plans. This adaptable structure ensures that travelers can choose what best aligns with their individual earning preferences. For those saving for that dream vacation or hoping to secure loyalty currency for future travels, the Avios subscription makes this process more straightforward and accessible.
“Our subscription model offers a smarter way for customers to travel better,” said Ken Harris, CEO of Plusgrade. “It allows members to leverage their loyalty program easily, without the complexities that often accompany such processes.” By providing flexible plans, customers can steadily accumulate Avios every month without having to remember to engage in traditional earning methods. This automated approach, described as “set it and forget it,” means that members can focus on planning their next adventure instead of managing their points.
Empowering Members with Predictable Rewards
The convenience of predictable earning allows travelers to approach their journey with confidence. Knowing that they will accumulate Avios consistently enables better trip planning and preparedness, be it for a flight upgrade or other rewards. Pekka Antila, Finnair's Head of Loyalty, expressed excitement about this development: “This subscription model is an extension of our commitment to provide value and convenience to our members. It represents a natural evolution of our loyalty offerings and strengthens our partnership with Plusgrade.”
Seamlessly Integrated Experience
Part of what makes the Avios subscription service so enticing is its simple integration into the existing Finnair Plus program. The service is tailored to meet the needs of modern travelers who value both efficiency and ease of use. Members can effortlessly sign up, select their payment preferences, and begin collecting Avios immediately. Furthermore, with competitive rates, the subscription encourages more frequent travel and engagement with the Finnair brand.
About Finnair and Plusgrade
Finnair, a leading airline specializing in passenger and cargo transport between Asia, North America, and Europe, has consistently been recognized for its exceptional service quality. Notably, it has been awarded the title of the best airline in Northern Europe multiple times at the Skytrax Awards.
Plusgrade, on the other hand, is a pioneer in revenue optimization solutions, working with numerous airlines, hotels, and travel-related entities to enhance customer experiences while creating new revenue streams. SInce its inception in 2009, Plusgrade has successfully facilitated billions in additional revenues for partners across the globe.
In summary, the Avios subscription service marks a significant advancement in the Finnair Plus loyalty program, underscoring the importance of customer-centric innovations in the ever-evolving travel industry. For more detailed information on this new subscription model, visit Finnair's official website.
Conclusion
As the travel industry continues to adapt and evolve, initiatives like the Avios subscription service will undoubtedly play a crucial role in shaping customer loyalty and engagement strategies. The collaboration between Finnair and Plusgrade exemplifies how two industry leaders can work together to enhance the travel experience for millions.