Empowering Families Through Fitness: eviGym's Successful Family Health Check Event

On July 27, 2025, eviGym, a personal training gym managed by QURURU Co., hosted a family fitness event entitled "Challenge the Medalist! Parent-Child Fitness Assessment" at the KOSUGI SPORTS FES 2025 in Kawaski City, in collaboration with Gran Tree Musashikosugi. This exciting event offered a platform for families to engage in fun and engaging physical activities together.

With an impressive turnout of 456 families, the event featured expertly supervised fitness assessments designed to inspire both children and parents to be active. Excitement filled the air as families participated in activities aimed at challenging their physical abilities and fostering a love for exercise. Post-event surveys revealed that a remarkable 90.5% of participants rated their experience as either "very satisfied" or "satisfied." Particularly noteworthy was that 83.3% of first-time visitors to the facility felt "very satisfied," which indicates a successful outreach to new clientele.

The Need for Active Lifestyles

In recent years, research conducted by Japan's Ministry of Education, Culture, Sports, Science and Technology has highlighted a concerning decline in children's physical fitness levels, marking it as a significant social issue. Furthermore, data suggests a correlation between children's enthusiasm for physical activity and the exercise habits of their parents. With our corporate philosophy of "Inspiring movement habits for everyone," we aspire to create chances for families to enjoy exercising together, ultimately supporting the healthy growth of future generations.

Event Highlights and Success Rate

Under the supervision of eviGym's Chief Training Officer, Keita Koyama, the event featured three main physical tests: long jump, grip strength evaluation, and sit-ups. Many children enthusiastically attempted to match or surpass the records set by athletes, cheering each other on as they explored their physical capabilities.

The feedback from participants at the end of the event underscores its success, with 90.5% expressing satisfaction. Comments highlighted the joy experienced by families, such as an adult reflecting, "It was my first grip strength test in 30 years, and I had a great time," and a parent stating, "My 3-year-old son scored a goal, creating a wonderful success story for us."

When analyzing satisfaction rates based on attendee familiarity with Gran Tree Musashikosugi, it was revealed that the high satisfaction rates were consistent across both new and existing patrons. This event successfully attracted a diverse audience, proving that expert-led activities can serve as a powerful motivator for engagement at commercial venues, bolstering the development of exercise habits within the community. Through these combined efforts, we at eviGym are proud to embody our mission of promoting movement habits that resonate with both the mind and body.

Message from QURURU's CEO, Ippei Yamada

"I express my heartfelt gratitude to the 456 participants who joined us despite the sweltering heat. Our mission is to provide movement habits that inspire every individual. Witnessing so many families move joyfully together has reaffirmed our purpose. This event has successfully introduced eviGym to the Musashikosugi community. We look forward to continuing our efforts to enrich both the physical and mental well-being of our community."

About Keita Koyama, Event Supervisor

Keita Koyama is the CTO at eviGym and boasts 20 years of experience as a trainer. After graduating from Rissho University, he continued his studies in sports medicine and exercise science in the USA. Koyama has trained Olympic and professional athletes, and is a professor at Gunma University, focusing on exercise's impact on the brain. He has received numerous accolades, including the best research presentation award at the World Education Conference at the University of Cambridge in 2018.

About eviGym

eviGym is a personal training facility dedicated to providing high-quality training grounded in scientific evidence, aiming to inspire movement habits that engage the mind and body. With locations primarily across the Tokyo metropolitan area, we've welcomed over 150,000 visitors, and our ongoing efforts reflect our commitment to health and fitness for all.