XPERISUS Honored
2025-12-02 04:53:59

XPERISUS Co., Ltd. Celebrated in Nikkei's 100 Companies Transforming Markets for 2026

XPERISUS Co., Ltd. Recognized in Nikkei's Prestigious 2026 Market Transformation Feature



XPERISUS Co., Ltd., based in Shibuya, Tokyo, is thrilled to announce its selection in the Nikkei Cross Trend feature "100 Companies Transforming Markets by 2026" in the category of travel and inbound tourism. This recognition underscores the company's commitment to sustainable tourism and regional revitalization, particularly in attracting affluent travelers visiting Japan.

Understanding Nikkei's Selection Process


The Nikkei feature evaluates companies based on novelty, growth potential, and social impact, carefully selected from a list of about 400 businesses across various sectors. This year, the feature expands its focus to include ten promising fields, with an emphasis on sectors like commerce, entertainment, health, and, notably, travel and inbound tourism.

Among the 100 companies recognized, XPERISUS stands out as a leader in the affluent travel sector, aspiring to create and uphold a sustainable infrastructure that conserves Japan's rich cultural heritage for future generations.

Company Vision and Business Journey


Since its inception in January 2017, XPERISUS has aimed to be the number one player in the inbound travel market for affluent visitors. The company launched its closed BtoB e-commerce platform, XPERISUS.com, to cater specifically to wealthy international travelers. While the COVID-19 pandemic prompted a temporary halt in its overseas operations, XPERISUS used this time to strengthen its foundation and strategically expand its business into various sectors, including domestic affluent tourism, BtoB initiatives, and collaborations with governmental agencies.

XPERISUS now boasts a global network of over 8,000 luxury travel agencies, continually developing high-quality content that reflects unique Japanese experiences. Through its innovative business model, it successfully markets hundreds of luxury travel experiences worldwide, promoting a refined travel approach that adds value to local economies while minimizing excessive tourism.

Focusing on Affluent Travelers


According to a survey conducted by Japan's Ministry of Land, Infrastructure, Transport and Tourism, high-value travelers (affluent visitors) constitute only about 1% of total inbound travelers yet account for approximately 14% (around 670 billion yen) of the consumption expenditure. Despite this high spending capacity, these travelers predominantly flock to major metropolitan areas, leaving rural regions underrepresented. By focusing on high-value international travelers, XPERISUS aims to redistribute this economic potential back to local communities, thus fostering regional revitalization.

Affluent travelers tend to stay longer, have high repeat rates, and exhibit significant spending power, making them crucial to avoiding the pitfalls of overtourism while providing measurable benefits to local economies. XPERISUS believes that prioritizing quality over quantity is imperative for realizing sustainable tourism and meaningful revitalization of Japan's diverse regions.

Hiring Passionate Individuals to Share Japan's Charms


As XPERISUS embarks on a new growth phase, the company is actively recruiting talented individuals who resonate with its mission of uncovering and delivering Japan’s hidden gems to a global audience. Positions available span across various departments, including:
  • - Domestic Business Development: Travel coordinators, product planners, and customer success managers.
  • - International Operations: Customer success for international luxury clients and professional guides.
  • - Corporate Administration: Public relations, internal controls, and accounting roles essential for the company's IPO preparations.

Interested candidates can explore detailed job descriptions and application procedures on the recruitment site here. The team eagerly awaits the applications of those who wish to contribute to spreading Japan's unique charm.

Company Overview


Company Name: XPERISUS Co., Ltd.
Established: January 2017
CEO: Tomoyoshi Maruyama
Location: 1-15-12 Shibuya, Shibuya-ku, Tokyo
Key Services: Development and sales of high-value experiences, BtoB platform services for the inbound affluent tourism market.
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Topics Consumer Products & Retail)

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