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Tokyo's Sports Promotion Companies Initiative

The Tokyo Metropolitan Government is launching a recruitment drive for businesses eager to foster sports enthusiasm among their employees. Starting from September 1, 2023, companies recognized for promoting employee sports activities and contributing to the sports sector will be classified as "Tokyo Sports Promotion Companies." Additionally, businesses demonstrating advanced initiatives that create a ripple effect in the community will be entitled to the title of "Tokyo Sports Promotion Model Companies" and receive awards.

Since the inception of this initiative in 2015, the number of participating organizations has grown to approximately 600. This year, organizations such as corporations, societies, foundations, and NPOs located in Tokyo are encouraged to apply for certification.

Application Details

1. Application Period: The application window runs from September 1, 2023, to October 31, 2023.
2. Eligible Entities: Any business, society, foundation, or NPO with a headquarters or office in Tokyo can participate.
3. Examples of Initiatives:
- Sports Practice Initiatives: Activities that promote sports among employees such as morning radio calisthenics and organizing walking events.
- Support Initiatives: Contributions to sports, including hiring athlete employees and conducting sports classes for local children.
4. How to Apply: Interested companies can submit their application via the dedicated page on the Sports Promotion Headquarters website, which will go live on September 1. The page can be found by searching for "Sports Promotion Companies" at Sports Tokyo Information.

Simplified Application Process

• - If you do not wish to be selected as a model company, there is no need to provide supporting documents.
• - Certification lasts for three years, so annual reapplication is unnecessary.

Benefits of Certification as Tokyo Sports Promotion Companies

1. Public Relations Opportunities: Certified companies will receive a certificate and sticker from the Tokyo Government, and their names along with initiatives will be publicly listed on the Tokyo Government's website, enhancing their corporate image.
2. Motivation to Continue Initiatives: By sharing the status of being a promoting company internally, businesses can maintain motivation for ongoing initiatives.
3. Exclusive Programs: Certified businesses will have access to exclusive employee programs featuring options like basic stretching sessions and direct instruction from renowned athletes. Examples include posture assessment sessions that provide advice from trainers and exercises designed to reduce fall risks.

Upcoming Schedule

1. In December 2023, the certified Tokyo Sports Promotion Companies will be officially recognized.
2. Between February and March 2024, ten model companies will be selected and honored at a ceremony.

Previous Award-Winning Model Companies (2022)

Practice Division: Ito-Yokado Co., Asahi Electric Co., SOMPO Himawari Life Insurance Co., Taiyo Yuden Mobile Technology Co., Tokyo Challenged Plus TOPPAN Co., Japan Airlines Co., Lion Corporation.
Support Division: Chugai Pharmaceutical Co., Tokyo Gas Co., Tobu Railway Co.

Inquiries

For further details, please contact the Tokyo Sports Promotion Companies Certification Office (within Scale Co.) at:

• - Email: [email protected]
• - Telephone: 03-6820-3120 (Weekdays 9:00 AM – 5:00 PM)

The initiative is organized by the Sports Promotion Headquarters of the Tokyo Metropolitan Government, reachable at 03-5320-7847.