Maoyan Entertainment Unveils 2024 Annual Financial Results with Continued Commitment to Shareholders

Maoyan Entertainment Reports 2024 Annual Results



Maoyan Entertainment, a prominent player in China's entertainment sector, has made waves by announcing its audited consolidated results for the year ending December 31, 2024. This release comes with a proposal for a final dividend of HKD 0.32 per share, emphasizing the company’s dedication to enhancing shareholder value and bolstering confidence in its future operations.

Financial Overview


In 2024, Maoyan recorded revenues of RMB 4,082.2 million, reflecting a decline from RMB 4,757.4 million in 2023. Profit for the period also saw a decrease, standing at RMB 181.9 million compared to RMB 907.8 million the previous year. The adjusted net profit, a crucial measure for understanding core business performance, amounted to RMB 309.6 million, down from RMB 1,029.0 million in 2023.

Industry Context


The broader film industry experienced a downturn as well. Data from the China Film Administration indicated a total box office of RMB 42.502 billion for 2024, a stark 22.6% decline from the previous year. Despite this, the offline performance market showcased resilience, with a 15.37% increase in box office revenues reaching RMB 57.954 billion according to the National Performance Market Development Briefing for 2024.

During the reporting period, Maoyan maintained its leadership in the film industry, being involved in several high-performing releases. With a growing emphasis on promotional and distribution capabilities, the company was the lead distributor for eight out of the top ten domestic films by box office performance.

Entertainment Content Services


Maoyan's commitment to domestic films was demonstrated with 63 releases in 2024, achieving an impressive cumulative box office of around RMB 23.2 billion. This figures mark historic highs both in the number of films and market share. Seven of these films performed exceptionally well, capturing significant box office totals across various holiday periods.

Movies released during key festive seasons generated impressive revenues. Films like Shining For One Thing and The Goldfinger ranked as top earners during the New Year, while titles like The Last Frenzy and Be My Friend performed strikingly during the Labour Day and Dragon Boat Festival periods, respectively.

Furthermore, multiple films received nominations and awards at prestigious events, showcasing Maoyan’s industry influence and ability to produce quality content consistently. The company has also focused on self-production, with notable titles achieving remarkable box office figures.

Ticketing and Promotional Services


In addition to film distribution, Maoyan has been expanding its ticketing services, achieving new revenue benchmarks in 2024. The firm successfully collaborated with top-tier international artists, enhancing its service offerings through partnerships that include ticketing for global stars' concerts in China.

The company's online performance ticketing has also seen growth, with substantial increases in GMV and consistent investments in enhancing market competitiveness. Notably, local cultural activities contributed over RMB 10 million in GMV, solidifying Maoyan’s market presence in various performance genres.

Looking Ahead


Looking down the road, Maoyan remains committed to leveraging technology for innovative strategies in the pan-entertainment industry. With ambitious plans to enhance its competitive edge and profitability, the company aims to drive its expansion in film distribution, self-production, and even animation. The outlook is optimistic, with the rising box office numbers for 2025 confirming a bright horizon ahead for the company and its stakeholders.

As the company capitalizes on new market trends, the integration of AI in film production and distribution is planned to strengthen Maoyan’s leadership position further. Through strategic investments and a robust pipeline of quality content, Maoyan Entertainment is poised to contribute positively to the evolution of China’s film and entertainment industry.

Topics Entertainment & Media)

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