#Japan #Nagoya #AI Presenter #BlueR #Tajiku

The Rise of AI Presenters in Exhibitions

The exhibition and event sector has faced numerous challenges recently, including staff shortages and soaring labor costs. These factors, combined with the need for consistent presentation quality and the training of knowledgeable staff, have created a demand for innovative solutions. One idea gaining traction is the use of AI avatars, specifically the new service called "AI Presenter," introduced through a collaboration between BlueR Co., Ltd. and Tajiku Co., Ltd.

Starting from June 24, 2026, BlueR aims to enhance its AI Presenter offerings for companies operating in exhibitions, events, and showrooms.

With a rich history of supporting AI avatar production primarily for the manufacturing sector, BlueR has adapted to the evolving landscape of technology. Utilizing advancements in generative AI and CGI, their AI Presenters deliver lifelike appearances and movements, becoming practical tools for disseminating corporate information.

Addressing Challenges in the Exhibition Sector

Exhibitions are vital touchpoints for companies looking to attract new customers and enhance brand recognition. However, many businesses encounter the following hurdles:

• - Difficulty in securing exhibition staff or companions.
• - Wasted time due to required breaks for personnel.
• - Variability in explanation quality among different staff members.
• - High training costs to provide complex product knowledge.
• - Significant human resource burden during lengthy exhibitions.
• - Challenges in accommodating international visitors.

These factors are particularly pronounced in the manufacturing and BtoB sectors, where the complexity of products and technical details can significantly raise educational overhead.

In response, AI Presenters serve as a viable option by offering a consistent and accurate explanatory presence.

Benefits of AI Presenters

The AI Presenter is designed to provide accurate explanations of a company’s products, services, and corporate information through a realistic AI avatar. Deployed on large screens or digital signage within exhibition booths, these avatars illuminate critical information while allowing sales representatives to focus on negotiations and consultations. By ensuring high-quality, standardized content delivery, AI Presenters can operate without breaks, accommodating extensive exhibition hours and mitigating the burdens on human staff.

Additionally, with AI's multilingual capabilities, information can be effectively communicated to international attendees, enhancing the experience at global events.

Key Features of AI Presenters

1. Lifelike AI Avatar Representation: Capable of creating avatars based on real people or original characters tailored to corporate branding and purposes.
2. Accurate and Consistent Information Delivery: Communicates product and corporate information effectively based on pre-designed scripts, minimizing variable quality.
3. Global Expansion through Multilingual Support: Not limited to Japanese, AI Presenters can facilitate content creation in multiple languages to assist in overseas trade fairs.

Advantages for Stakeholders

For exhibition managers, AI Presenters help:

• - Tackle staff shortages.
• - Reduce training costs.
• - Lessen the burden of long hours.
• - Enhance booth operational efficiency.

Sales teams benefit by:

• - Allowing more time for negotiations.
• - Increasing opportunities to connect with potential customers.
• - Standardizing the quality of product explanations.

From a corporate strategy perspective, executives and PR representatives can:

• - Generate a cutting-edge image by integrating the latest technology.
• - Improve international communication efforts.
• - Use the project as part of a broader digital transformation initiative.

Application Scenarios for AI Presenters

1. Product and Service Explanations: Simplifying complex product information to enhance attendee understanding.
2. Booth Engagement and Guidance: Drawing visitors’ attention to guide them toward the booth effectively.
3. Recruitment Events: Conducting company introductions and job explanations through the AI presenter.
4. International Sales and Company Introductions: Utilizing multilingual content for global outreach.
5. Showroom and Facility Directions: Implementing AI Presenters as a stable source for guiding visitors.

Human Enhancement, not Replacement

It’s important to note that BlueR's AI Presenter technology does not aim to fully replace human staff. Instead, it takes on routine explanations and guidance, allowing human personnel to focus on higher-value tasks such as negotiations and relationship building. This innovative communication tool will likely expand its application in various sectors, illustrating the appeal and potential of AI Presenters.

Future Developments

With a vision for the future, BlueR plans to combine AI technology with creative pursuits to continue supporting companies' marketing efforts. They aim to develop services that will apply AI Presenters not just in exhibitions, but also in recruitment, PR, tourism, facility guidance, and international endeavors.

BlueR Co., Ltd. is at the forefront of innovation in marketing and creative fields, leveraging AI across a broad spectrum including video production, branding, web strategies, event management, and PR support.

For more information, you can visit BlueR or Tajiku.