#Japan #Tokyo #X-girl #XLARGE #DON'T FRONT

XLARGE/X-girl Presents "DON'T FRONT"

On October 18, 2025, the renowned street brands XLARGE and X-girl will present the event "DON'T FRONT" at Yoyogi Park's BE STAGE in Tokyo. This event is part of the 20th anniversary celebration of the Shibuya Music Festival 2025, aiming to inspire the next generation by offering authentic experiences that help them discover their passions and expressions.

The phrase "DON'T FRONT" encapsulates the idea of being true to oneself and expressing authenticity without pretense. Drawing inspiration from street culture, XLARGE and X-girl seek to bridge generations and genres by curating and sharing a unique perspective on street culture through various forms of media including fashion, sports, music, and art.

Event Highlights

The event will feature an array of engaging activities, encompassing:

• - Live Music and DJ Performances: Attendees can enjoy performances from talented hip-hop artists and DJs throughout the event.
• - Skateboard Area: A highlight will be the "XLARGE SKATE SCHOOL" hosting professional skaters such as Raimu Sasaki and Kokyu Sasaki, as well as the exciting cash jam competition for skateboarding enthusiasts.
• - Fashion Booths: Explore the XLARGE/X-girl pop-up store and take part in custom t-shirt creation to experience the multifaceted allure of street culture.

Event Details

• - Date: October 18, 2025 (Saturday)
• - Time: 1:00 PM to 8:30 PM
• - Location: Yoyogi Park BE STAGE, 1-1-1 Jinnan, Shibuya, Tokyo 150-0041
• - Entry Fee: Free
• - Organizers: XLARGE/X-girl, co-hosted by Shibuya City and Shibuya Future Design Association, with support from Tokyu Land Corporation and Herman International.

For those interested in skateboarding, registration for the "XLARGE SKATE SCHOOL" will be available through an application form, with limited spots for 20 participants:

• - Date: October 18, 2025 (Saturday)
• - Time: 1:00 PM to 2:00 PM
• - Location: Skate Park Area
• - Fee: Free
• - Application Form: Register Here

Featured Artists

The line-up will include exciting performances from:

• - Yvngboi PDNE
• - DABJuggrixhSentana
• - DJ JAM

About XLARGE and X-girl

XLARGE

Founded in November 1991 at Vermont Avenue in Los Angeles, XLARGE began with a unique vision that combined fashion and practicality. Creating its distinct fashion style by merging various cultural elements such as music, art, and skateboarding, XLARGE remains a pioneer and innovator in the streetwear industry.

• - Official Website: XLARGE

X-girl

X-girl was established in 1994 by Kim Gordon from Sonic Youth and her friend Daisy Von Furth. This ladies' street brand has made waves not only in the fashion industry but also within the music and art scenes. Focusing on the “GIRL'S MOVEMENT,” X-girl continues to present real girls' street style through timeless and essential items.

• - Official Website: X-girl

Company Overview

Company Name: Beads International Co., Ltd.
CEO: Yusaku Nishikata
Headquarters: 1-1-2 Higashiyama, Meguro-ku, Tokyo, Japan
Website: Beads International

Mark your calendars and don’t miss this wonderful opportunity to immerse yourself in the vibrancy of street culture at the "DON'T FRONT" event!