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Midea's SPACE MASTER Appliances: A Game Changer at IFA 2025

The Midea Group, a notable player in the global home appliance market and a member of the Fortune Global 500, showcased its innovative "SPACE MASTER" appliances at IFA 2025 in Berlin. The theme behind this product line, "Same Size, Big Surprise," embodies the idea of maximizing utility from standard-sized appliances, challenging conventional expectations.

Innovative Design and Capacity

The centerpiece of the SPACE MASTER series is a refrigerator that boasts a remarkable capacity of 443 liters, surpassing the combined storage space of previous models. It effectively integrates features of a 336-liter combination fridge, a 66-liter mini fridge, and a 31-liter freezer into one compact design. Furthermore, the refrigerator incorporates a 130-liter dedicated freezer and a 47% larger vegetable compartment, making it a true champion in storage efficiency. Capacities such as this entice consumers to rethink their kitchen dynamics and make space for grander meal preparations.

Notably, the internal layout is customizable with adjustable shelves and door bins capable of holding large items such as milk jugs and party-sized beverage containers, ensuring that no precious storage space goes to waste.

Multi-Functionality in One Suite

Another highlight of the SPACE MASTER line is the dishwasher that transforms kitchen clean-up into an effortless task. Equipped with a three-tier rack system, it can accommodate up to 16 place settings, alongside ample space for oversized items like baking sheets and tall stemware. Its powerful spray jets ensure a thorough clean at all angles, leaving behind no grease or crumbs.

Once the meal is finished and the dishes are clean, the SPACE MASTER washer-dryer pairs large capacity with advanced technology. The oversized drum can handle a whole set of bed linens or a week's worth of laundry. It utilizes PowerMix spray technology to maximize detergent penetration, enhancing the efficiency of fabric care.

Creating Order in Homes

This commitment to maximizing efficiency extends to the entire SPACE MASTER appliance suite. The oven is designed to craft delightful roasts and a multitude of dishes without the need for a considerable kitchen footprint. Midea's air fryer offers up to 45% more cooking space compared to standard 8-liter models, ensuring that home cooks can create meals more efficiently. Completing the suite, the sleekly designed air conditioner delivers impressive cooling power while maintaining a minimalistic aesthetic.

The philosophy of SPACE MASTER is rooted in empowering homeowners to reclaim and master the space they inhabit. By simplifying tasks and enhancing functionality, Midea positions its users to lead a more organized lifestyle.

About Midea Group

Founded in 1968, the Midea Group has grown into a leading technology company and ranks 246th in the Fortune Global 500 list for 2025. The group, with more than 10 brands, focuses on six key growth areas including Smart Home technology, Industrial Automation, and healthcare. Striving to pave new growth paths, Midea is set to revolutionize home living experiences with its innovative products.

For more information, please visit Midea's official website or Midea.com.