#Japan #Tokyo #Lilycolor #WHERE #EXOffice

Understanding the Challenge of Free Address Workspaces

The concept of free address workspaces, while innovative, presents unique challenges that can vary significantly across different generations. To address these issues, Lilycolor Corporation’s Space Solutions Division, in collaboration with WHERE Co., Ltd., is hosting a free online seminar titled _"Free Address Challenges: Where Do They Start? Decoding Workspace Improvement Strategies Through Generational Behavior and Tool Utilization."_ This seminar will run from July 15 to 17, 2025, and aims to shine a light on the distinct needs and behaviors across generations in the workplace.

The seminar's core message resonates with the idea that one's _"ease of working"_ can often clash with another's _"struggles of working."_ This is especially true in a free address arrangement where the freedom to choose workspaces can inadvertently create stress and a sense of disorganization for some employees. The requirements from an office environment change based on factors such as generation and even the specific day, thus creating a pressing need for modern companies to develop workspaces that embrace these diverse perspectives and establish effective operational designs.

During the seminar, participants will gain insights into the ideals of workplace design that resonate with every generation based on their unique values and behavioral patterns. Attendees will also learn about the EXOffice seating management system and strategies to uncover and address challenges associated with free address systems effectively. Ultimately, the seminar will explore ways to enhance operational efficiency and improve the comfort of employees in their work environments.

To make the learning experience even more insightful, the seminar will include real-world examples from Lilycolor’s office transformation that took place in April 2025, showcasing the free address setup. Leaders from both Lilycolor and WHERE will conduct an analysis to evaluate the actual outcomes of the layout changes, integrating knowledge gained from both parts of the seminar. They will engage in discussions to determine whether the changes made indeed yielded the desired results as measured by the EXOffice platform.

This seminar promises valuable insights, turning the _“stumbles”_ in free address implementations into _“awareness”_ opportunities. It will present optimal solutions for creating inclusive office environments that cater seamlessly to all employees.

Event Details

• - Date: July 15 (Tue), July 16 (Wed), and July 17 (Thu), 2025
• - Time: 2:00 PM - 3:00 PM
• - Format: Pre-recorded session available via Zoom
• - Cost: Free
• - Participant Benefits:

- Seminar outline distribution (limited to those who respond to the survey)
- Free simulation plans provided by Lilycolor for a maximum of three interested parties (subject to submission of current photos and diagrams)
- Complimentary trial of WHERE's EXOffice for up to three companies (upon request)

Important Notes

• - A Zoom account is required for participation.
• - The same content will be available across the three days; join on the date that works best for you!
• - Participation from competing companies is discouraged.

Seminar Program Overview

Part 1: Understanding Ideal Office Models by Generational Analysis

Presented by Hidetoshi Fujita, Marketing Division Manager at Lilycolor's Space Solutions Division.
Fujita's journey at Lilycolor began in 2006, transitioning through various roles, focusing on office relocation and renovation projects to enhance workplace engagement and productivity.

Part 2: Coexisting with Data Analysis: A Failure-Free Free Address Environment with EXOffice

Presented by Tatsunori Saito, Manager of EXOffice Sales at WHERE. Saito has significant experience in the sales sector and has prioritized evolving the EXOffice platform to meet market demands since joining WHERE.

Part 3: Evaluating the Results: Did We Achieve the Desired Improvements?

This final segment will delve into the real-time insights gathered from the new office layout implementation.

About Lilycolor’s Space Solutions Division

The Space Solutions Division specializes in comprehensive proposals and coordination for office relocations and renovations. With a mission to enrich the working experience, they have successfully partnered with over 8,000 companies across diverse industries, addressing various facility challenges.

About Lilycolor Corporation

Founded in 1907, Lilycolor Corporation has a rich history as an interior manufacturer dedicated to enhancing the beauty of spaces. Their mission is to create and propose comfortable living environments through both interior solutions and investment development services, ensuring they meet customer needs effectively.

For more information, visit Lilycolor Corporation's website.