#USA #Land id #Engel & Völkers #property analytics #Bozeman, Montana and Austin, Texas

Engel & Völkers Partners with Land id® to Elevate Marketing Strategies

In a significant move to enhance their marketing technology, Engel & Völkers has formed a partnership with Land id®, a leading firm specialized in mapping and data visualization. This collaboration is focused on empowering the Engel & Völkers Land and Ranch Group, which is renowned for its expertise in marketing and brokering various types of real estate, including working, residential, and recreational properties.

The Objective of the Partnership

The partnership with Land id® aims to equip Engel & Völkers advisors with cutting-edge tools that provide in-depth insights into property analytics. In today’s real estate market, where data plays a crucial role in decision-making, understanding various data points can give clients a substantial advantage when investing in land.

Laura DesMoine, the Senior Vice President of Strategic Initiatives at Engel & Völkers, emphasizes the importance of this technology in helping advisors communicate effectively with customers. She states, “Understanding how land and location affect current and long-term potential values is essential to how our advisors serve their customers.” By integrating Land id®’s capabilities, Engel & Völkers aims to deliver comprehensive knowledge about investment properties and the landscapes they encompass.

Expanding Functionality

Land id® offers a range of features that not only support the particular needs of Land and Ranch advisors but also extend to the broader real estate market. With its advanced suburban market intelligence and analytical tools, Land id® can be invaluable for residential property advisors. It allows users to identify trends and risks that may not be immediately apparent, thus augmenting marketing strategies and sales approaches.

With Land id®, Engel & Völkers residents can now access relocation trends, hidden land risks, and tax histories, ensuring that they are better informed throughout the buying process. This access to real-time and customizable data layers marks a significant improvement over traditional methods of property evaluation, such as old maps and basic aerial photography.

Enhanced Client Support

Clients looking to invest in more than just traditional properties will benefit immensely from this partnership. Engel & Völkers advisors are passionate about the landscapes in which their clients operate, and the partnership with Land id® provides them with the perfect analytical tool to share that wisdom effectively. Clients can now expect more informed support in their endeavors, whether they are looking to expand a business or establish a generational getaway.

The tools available through Land id® offer Engel & Völkers an array of advantages, including accurate land valuations, shorter due diligence periods, and enhanced buyer confidence. Steve Roberson, the Founder of Land id®, shares his excitement about the collaboration, stating, “This is justification for us that the rich interpretation of geospatial data is driving even something as hands-on and organic as land sales.”

Building a Distinct Portfolio

As Engel & Völkers integrates these advanced capabilities, they are poised to showcase some of the most geographically distinctive properties in America. A notable example is the historic Wilson Ranch located in Jackson Hole, Wyoming, a remarkable 120-acre family-owned property that is now available for sale for the first time in 128 years.

With its clear mission to provide high-quality mapping and comprehensive property information tools to a diverse audience, Land id® has already seen significant engagement, boasting over 45,000 users who have created millions of maps. This partnership sets a promising future for both Engel & Völkers and Land id® to not only grow their individual operations but to drive innovation in the real estate industry as a whole.

In summary, Engel & Völkers' partnership with Land id® represents a critical step in utilizing technology to revolutionize the way advisors operate and deliver services to their clients. As the landscape of real estate continues to evolve, such strategic alliances will be essential in maintaining competitive advantages and achieving client satisfaction.