#Japan #Yokohama #financial literacy #Broadmind #Life Planning

Empowering Young Minds: Financial Education through Games

In a bid to enhance financial literacy among the younger generation, Broadmind Inc., a company dedicated to unleashing the power of finance, recently implemented a financial education program using an innovative card game. The initiative took place at Yokohama's Edan Elementary School on December 17, 2025, where 28 sixth-grade students participated in this unique learning experience.

The program, titled "Life Produce", aims to equip students with the knowledge and skills needed to navigate their financial futures effectively. Instead of simply focusing on the accumulation of wealth, the game emphasizes the importance of making thoughtful decisions with limited resources—be it time or money—to achieve personal aspirations and life goals.

Since its launch in September 2024, Broadmind has provided this engaging educational tool to over 2,500 students across various schools. This outreach is designed for upper elementary, middle, and high school students, making it applicable in various subjects, including comprehensive and exploratory studies, career education, and financial education.

Learning Through Play

The card game simulates various life scenarios, allowing students to experience a virtual journey through life's choices. Participants are encouraged to strategize and consider their options carefully, highlighting that seemingly minor changes in decision-making can lead to vastly different life outcomes.

Feedback from the students who participated in the program was overwhelmingly positive:

• - "In the first round, I focused on what I wanted to do without looking ahead, but in the second round, I was able to consider the bigger picture and achieved all my goals."
• - "This game provided a glimpse into what life can be like, making me realize the endless possibilities ahead."
• - "I learned that even slight changes in decision-making can significantly affect life's trajectory."

Many students recognized the value of time over money, understanding that while financial stability is vital, time is ultimately the most precious resource. This newfound perspective is essential for young minds still forming their thoughts on financial matters.

Preparing for the Future

Participants used insights gained from the game to offer advice to their future selves as adults:

• - "While earning money is good, it's essential to value time and make mindful life choices."
• - "I want to ensure I consider how I use my time and money, deciding whether to pursue my interests or let them go."
• - "Time cannot be bought, so I plan to utilize it wisely while exploring various opportunities!"

The overarching goal of Broadmind with this initiative is to promote a foundational understanding of finance, guiding youth towards responsible financial behavior and encouraging them not to abandon their dreams. This approach aims to ensure that as they transition into adulthood, individuals can utilize their resources effectively at the right time in their lives.

About Broadmind Inc.

Established in January 2002, Broadmind Inc. has made it its mission to develop financial services that support individuals in achieving their life plans. Their offerings range from free financial consultations on a variety of products—such as insurance, securities, and home loans—to educational programs that aim to promote financial well-being.

With future aspirations to challenge conventional financial industry norms, Broadmind strives to be a financial partner that prioritizes societal needs, continually questioning "who finance is actually for." Through services like the "ManePro" financial consultation platform and their youth-oriented financial education program "Brokko"**, Broadmind is paving the way for a more inclusive and thoughtful approach to finance.

For inquiries about press releases or the outreach program, interested parties can contact Broadmind's spokespersons, Tominaga and Shimura, at the provided telephone number or email address, ensuring that schools can take advantage of these valuable educational resources.

In conclusion, Broadmind's commitment to financial education through engaging methodologies, such as their card game, exemplifies a promising step toward equipping the next generation with the knowledge they need to thrive financially in the future.