#Japan #Tokyo #PINOEARTH #WOODONE #Japanese Modern

WOOD & LIFE Style Fair 2025: A Unique Showcase of Sustainable Design

In an exciting collaboration, Wood One Co., Ltd., the Machida Hiroko Academy, and The Conran Shop are joining forces for the special exhibition "WOOD & LIFE Style Fair 2025." This event will run from November 13 to November 25, 2025, at the Living Design Center OZONE in Tokyo, spotlighting the warm beige hue of Pinoearth, a premium solid wood flooring product.

Event Highlights

The exhibition will feature three distinct interior design styles: Luxury Comfort, Japanese Modern, and Nordic Simple. Each style will be showcased using Pinoearth warm beige to create sophisticated spaces that reflect aesthetic comfort and modern sensibilities.

Luxury Comfort

This style focuses on enhancing the beauty of materials and designs while creating a relaxed sense of luxury. By integrating warm beige as the base color, the spaces will exude warmth, allowing for a luxurious yet comforting atmosphere that invites relaxation.

Japanese Modern

Here, traditional Japanese aesthetics are seamlessly integrated into contemporary living. The balance of straight and curved lines, grounded in earthy tones, combined with modern accents, ensures that the tranquility of the space remains intact while enriching it with soft depth through the warm beige flooring.

Nordic Simple

This style embraces the playful essence of Nordic design while maintaining a simplistic approach. Warm beige flooring adds a touch of softness, complementing the lively character of a Nordic-inspired home and further enhancing a fresh, inviting environment.

Opening Seminar

On the opening day, an engaging seminar titled "The Cutting Edge of Space Coordination with Material and Design" will take place. Led by Hiroko Machida, founder of the Machida Hiroko Academy, the seminar will address various themes, including the importance of well-being in interior design, emerging trends in a post-pandemic world, and the growing appreciation for natural materials.

Participants will gain insights into how to effectively utilize Pinoearth's new warm beige color in designing spaces that exemplify the three showcased styles. The seminar will also feature a presentation by Syou Yoh, a talented coordinator from Aoyama Style, and a description of The Conran Shop by its New Shinjuku store manager, highlighting Terence Conran's influence on modern British living.

About Pinoearth

The name Pinoearth itself symbolizes a thoughtful approach to environmental sustainability. "Pino" references pine trees, and "earth" signifies a connection to our planet. At Wood One, efforts are dedicated to sustainable forest management in New Zealand, reinforcing their commitment to earth-friendly product development. The new warm beige color represents the rich tones that develop as coniferous trees age, bringing a welcoming and soft ambiance to any space.

Venue and Information

• - Dates: November 13 - 25, 2025
• - Location: Living Design Center OZONE, Wood One Plaza Shinjuku (6th Floor) and The Conran Shop Shinjuku (4th Floor)
• - Address: 3-7-1 Nishi-Shinjuku, Shinjuku, Tokyo

Overall, the WOOD & LIFE Style Fair 2025 promises to be a unique exhibition that not only showcases innovative design concepts but also emphasizes a deep respect for nature and sustainability.